Research | College of Communication

Augmenting Multidimensional Awe Through Technological Immersion

This article explores how technological immersive features enhance awe-inducing, meaningful media experiences. Two between-subjects experiments with U.S. college students examined…

Immersion Virtual Reality

December 13, 2025

Assembling platform governance as private ordering in the age of generative…

The rise of generative AI, such as ChatGPT, has transformed platform governance, affecting not only their own frameworks but also…

AI

November 13, 2025

Protecting Children of the TikTok Era: A Discourse Analysis in the…

Insufficient protections from platforms and policymakers have left children vulnerable to the harms of social media, engendering years of lively…

Social Media

Shifting platform values in community guidelines: Examining the evolution of TikTok’s…

Social media can establish governance frameworks for their users through public-facing documents and policies. Such governance frameworks are value-laden and…

Social Media

Contesting data power at the margins: Contentious data imaginaries and social…

This article highlights the role of data imaginaries in shaping narratives about social movement mobilization. Weaving together critical data studies…

Data

Digital Nationalism in Comparative Perspective: Trump Blaming China on Social Media…

This study presents one of the first comparative analyses of digital nationalism on social media. Using a computational mixed method…

Political Communication Social Media

The Digital Spin: Political Agenda Setting on Alternative Social Media Platforms

This study examines how agenda setting operates in today’s hybrid media ecosystem by investigating how mainstream political events during the…

Political Communication Social Media

A social influence perspective toward employee-organization relationships: The role of relationship…

Employee-organization relationships (EORs) have been widely examined in the scholarship of internal public relations. While previous research has focused on…

Internal Communication

Public Support for Warning Label Policies on Social Media Among U.S.…

Introduction: Health warning labels are used across several regulatory spaces to warn consumers about potentially harmful products. The study aimed…

Health Communication Social Media

October 1, 2025

Populist Hustlers Versus Establishment Dynasties: The Contentious Visual Framing Dual of…

We draw on three data sets to offer a comprehensive view on visual representation of presidential candidates and the impact…

Framing Social Media

September 23, 2025

Topic modeling of video and image data: a visual semantic unsupervised…

Understanding visual narratives is essential for analyzing media representation. This paper introduces VisTopics, a computational framework for analyzing large-scale visual…

AI

August 21, 2025

Media Matters: A Mixed-Method Look into the Research on Misinformation and…

We use a large-scale mixed-method analysis to examine changes in misinformation research over three decades, with a particular attention to…

Misinformation Social Media

August 12, 2025

A Multi-Labeled Dataset for Indonesian Discourse: Examining Toxicity, Polarization, and Demographics…

Online discourse is increasingly trapped in a vicious cycle where polarizing language fuels toxicity and vice versa. Identity, one of…

LLMs polarization toxicity

July 20, 2025

Some assembly required: Unpacking the content and spread of Wayfair conspiracy…

Wayfair, an American furniture and home goods retailer, garnered sudden attention across social media in 2020, particularly Twitter and Reddit,…

Social Media Youth

May 29, 2025

Pictures from the primaries: Black presidential hopefuls and representation differences across…

This study explored bimodal news coverage of Kamala Harris and Cory Booker, the two leading Black candidates during the Democratic…

Agenda Setting Political Communication

May 9, 2025