[Morning Brew] Why Do the Biggest Hotel Chains Create So Many Different Brands?

When you’re planning a trip, it may seem like you’re wading through a sea of endless hotel options, but many of those hotel brands are hiding a secret – they’re owned by the same company. Why do hotel mega-chains spend so much time and money creating these different brands? We’ve got the answer. BU SHA […]

Insider – New York City is enforcing a ‘de facto ban’ on Airbnb. Will travelers be better off without it?

Airbnb isn’t fun anymore and new rules only make it worse… New York City’s new requirement that a host is on-site will likely deter potential Airbnb customers, according to Makarand Mody, BU SHA associate professor of hospitality marketing. “Nobody wants a host in there,” professor Mody told Insider. “I think over time, as more entire […]

BU Today – The Pandemic Changed How We Eat, Travel, Tip. Now Things Are Changing Again

It wasn’t all COVID’s fault, but the pandemic profoundly changed how we eat, travel, and even tip—it upended the entire hospitality business.  When the pandemic started in March 2020, hospitality, like a lot of other industries, all but stopped. People stayed home, didn’t travel for business or pleasure, and didn’t eat out. Workers were laid […]

[The Washington Post] Professor Makarand Mody Discusses why Airbnb is more successful than ever. Why is everyone so mad at it?

Guests are over fees and chores. Hosts say they can’t fill vacancies. But the company keeps cashing in. Before they became Exhibit A of a supposed “Airbnbust,” Carrie Ann Rink and her family were living a host’s dream in Southern California. They had an attractive property in a desirable area near Palm Springs with five-star […]

[WalletHub] Professor Makarand Mody Shares his Insight on Best Foodie Cities in America

Americans today apply the term “foodie” to anyone who loves gourmet dining. But foodie culture isn’t limited to restaurants. Foodies enjoy discovering new and unique flavors wherever they can find them, including in their own kitchens and less prominent establishments like street food stalls. For these people, the experience of eating is elevated to a […]

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