Michael Kwag
Antecedents of Acceptance of Social Networking Sites in Retail Franchise and Restaurant Businesses
By: Michael Kwag, Ph.D. Abstract The paper examines the antecedents of acceptance of social networking sites in retail franchise and restaurant businesses. The success of retail franchise and restaurant business operators via social networking sites depends not only on organizational benefits but also on their behavioral intentions of using it. Three hundred... More
Green Growth and Sustainability: The Role of Tourism and Hospitality Service Industry in Korea
By: Michael Kwag Abstract The study investigates the influence of tourism and hospitality industry on economic growth and CO2 emissions. In the empirical analysis, unit root tests, cointegration test and vector error correction model regression using time series data of South Korea from the first quarter of 1970 to the third quarter... More