News about BU SHA that lives on an outside source, such as a journal, website, media company (i.e. NYT, Skift, Business Insider, Boston Globe, etc.) This article should talk about the programs and initiatives of BU SHA.
[Hotel Executive] Eli Karakachian (SHA ’18) explores hotel brand proliferation and its impact on customers
For hotels, regularly increasing its brand portfolios means new revenue streams and reaching a variety of customers, but it is useful for customers or does it just cause confusion? Eli Karakachian (SHA ’18) explores the topic in a recent article co-authored with Tom Engel, School of Hospitality Administration Advisory Board President and president of T.L. ENGEL Group. […]
[Skift] Dr. Mody comments on Red Lion lawsuit against Hard Rock Hotels
In a recent Skift article, Red Lion Sues Hard Rock Hotels for Infringement in Race to Win Over Millennials, Dr. Makarand Mody comments on the similarities between these separate millennial-focused hotel brands. “Many of the themes that new hotel brands are trying to incorporate, across hotel categories, are indeed similar: local experiences, artisanal food and beverage, […]
Skift: Dr. Mody comments on IHG’s new mid-scale hotel brand
InterContinental Hotels Group (IHG) recently announced it’s launching a new hotel brand, a mid-scale brand that has yet to be named but will be designed for “principled everyday travelers” who want “exceptional quality at a great price” and are “practical, self-reliant, and value a hard-earned dollar.” Dr. Makarand Mody, assistant professor of hospitality marketing at the […]
BU Today: Airbnb Not Hurting Boston Hotel Sector
A recent analysis of Airbnb in Boston by School of Hospitality Administration faculty members found that the sharing economy platform doesn’t seem to be negatively impacting the regions hotel market. In fact, similar to Uber and Lyft does for the taxi and limousine industry, Airbnb is helping to expand the lodging market. BU Today recently […]
[Skift] Professor Makarand Mody Discusses Taj Hotels Move to One Brand
While most hotel companies are constantly increasing the number of brands under their ownership, Taj Hotels Resorts and Palaces is rebranding under just one name: Taj Hotels, Palaces, Resorts & Spas, and Safaris. In a recent Skift article, Taj Hotels Bucks the Expansion Trend and Shrinks From Three Brands to Just One, Professor Makarand Mody discusses the Taj’s […]
2017 Food & Beverage Trends by Professor Leora Lanz and Ally Rung (SHA ’17)
All-day-breakfast, Hawaiian poke bowls, house-made condiments – here’s what’s on the horizon for food and beverage trends in 2017. Plus, in their recent article on Hospitality Net, “Cutting through the Clutter to Brand Your F&B in 2017”, Professor Leora Lanz and student Ally Rung (SHA ’17) tell us how restaurants can cut through the clutter to […]
May Chow (SHA ’07) Voted Asia’s Best Female Chef 2017
Our very own @littlebaomay is officially Asia’s 50 Best Restaurants Best Female Chef of 2017! We cannot be more proud! #Asias50Best #LittleBao A photo posted by Littlebaohk (@littlebaohk) on Dec 13, 2016 at 2:29am PST Today it was announced that May Chow (SHA ’07) was voted Asia’s Best Female Chef 2017. The award is presented […]
SHA Alumni, Kimberly Chang (SHA ’14) Makes Hotel Management Magazine “Thirty Under 30”
The School of Hospitality Administration is proud to share that Kimberly Chang (SHA ’14) was recently listed in Hotel Management Magazine’s 2016 “Thirty Under 30” list, highlighting the hotel industry’s top rising stars. Kimberly is currently a revenue management analyst at Westin Hotel and Resorts in Washington, D.C. See the full list of recipients here.
Daily Free Press: “Adapting to digital age, SHA launches app competition”
“The hospitality industry is notorious for being very slow in terms of adapting new technology,” he said after the info session. “This is just one of [many] other projects that we’re doing to get students’ [interests] so they’re very savvy about what [the hospitality industry’s] needs.” – Dean Arun Upneja On Tuesday, September 13th the […]
Professor Mike Oshins Discusses Millennials Interest in Hotel Brand Growth
Hotel companies are launching new brands faster and more frequently than ever before. But will these brands stick with Millennials – the generation with the strongest buying power? BU School of Hospitality Administration Michael Oshins comments in Hotel Interactive Network: “Millennials don’t necessarily like the big brands, they veer more toward independents,” – Michael Oshins Read the […]