Category: Spring 2013
By Bradford Hudson Brand heritage is an emerging topic within the marketing discipline, which suggests that the consumer appeal of products and services offered by older companies may be enhanced by the historical characters of their brands. The partially shared nomenclature with the well-established field of heritage tourism is more than coincidental, as both concern […]
By Rachel Roginski and Matthew Arrants Each quarter, Pinnacle Advisory Group prepares an analysis of the New England lodging industry, which provides a regional summary and then focuses in depth on a particular market. These reviews look at recent and proposed supply changes, factors affecting demand and growth rates, and the effects of interactions between […]
By Peter Szende The Great Exhibition of the Works of Industry of all Nations – also known variably as the Great Exhibition, the Crystal Palace Exhibition, or the World’s Fair – occurred in London during 1851. This established the standard for industrial and cultural exhibitions throughout Europe and the United States during the next century. […]
By Christopher Muller Hospitality : n. friendly and generous reception of guests or strangers, or of new ideas. –The Concise Oxford Dictionary The idea of hospitality is evident in several types of human behavior including obligatory duties, commercial activity, and prosocial action. These are intertwined and revolve around the commitment to caring for others whether […]
By Chekitan S. Dev Luxury is nothing new. The concept is ancient and global, at least for the privileged few who attained the special status of royalty. The concept of premium accommodations for average consumers was pioneered by innovative hoteliers during the nineteenth century. During the years that have followed, the idea of a luxury […]
By Michael Oshins The role of front desks has not changed significantly since the Parker House, the longest continually operating hotel in the United States, opened in 1855. The activities of welcoming guests upon arrival, assisting guests during their stay, and settling accounts upon departure are still the mainstay of the front desk. Although the […]