SHA Professor Featured in the Press
Professor Mody’s Airbnb Study Gets Picked Up by Major News Outlets Professor Mody and colleagues conducted a study on Airbnb a while back and have since been featured in a number of well-known news distributors. You can read the original article here on BU Today. His findings and takeaways were featured on ChinaDaily, BisNow, TravelWeekly, The New York […]
[BU Today] Career Advice from the General Manager of a Luxury Hotel
Alum Nicholas Farina offers career advice “In our series “Jump-start Your Job Search,” BU Today brings you short interviews with BU alums who are leaders in their fields, such as banking, advertising, tech start-ups, journalism, or nonprofit organizations. They talk about how they got to be where they are and what they’ve learned from their mistakes. They […]
Peer-to-peer marketplaces: a study on consumer purchase behavior
By: APOSTOLOS AMPOUNTOLAS, Ph.D. Abstract Purpose The online travel environment continues to expand as the numerous peer-to-peer (P2P) marketplaces that comprise the “sharing economy” have also multiplied and expanded, resulting in a move from the traditional hospitality industry to a new digital ecosystem. The purpose of this paper is to examine the effects of different […]
The role of social media as a distribution channel for promoting pricing strategies
By: APOSTOLOS AMPOUNTOLAS, Ph.D. Abstract Purpose The purpose of this paper is to investigate how using social media (SM) as a tool to influence demand motivates the distribution of different price promotion strategies to encourage consumers to utilize direct bookings, along with how this impacts revenue strategies and profitability. Design/methodology/approach This study surveyed hotel executives […]
BU School of Hospitality Administration Announces Executive-In-Residence Guest Asad Ahmed
The Howard Johnson Executive-In-Residence Program will welcome its second guest, Asad Ahmed…
BU Giving Day April 3, 2019
Wednesday, April 3, 2019 is Boston University’s 6th annual Giving Day! Giving Day is a one-day online fundraiser. Giving Day 2018 was the largest-ever community giving event in BU’s history, with more than 10,000 gifts and $3 million raised in 24 hours. Are you ready to make Giving Day 2019 an even greater success? Your gift […]
Master’s Program Receptions in Beijing & Shanghai
Boston University School of Hospitality Administration (SHA) will be visiting Beijing on March 28th, 2019 and Shanghai on March 31st, 2019 and will hold a Master’s Program Reception in both cities. SHA Dean Dr. Arun Upneja will be there to answer your questions about graduate studies at Boston University. Beijing Reception Thursday, March 28th 6:30pm-9:30pm […]