Tag: restaurant marketing

Letter from the Editor – May 2024

in 2024, Digital Marketing, Marketing, May 2024 0 comments

How do we identify marketing that is notably “innovative?” And can we determine if a particularly creative and nuanced ad, for example, or messaging or brand voice, is not just “innovative,” but also effective? Does marketing in hospitality or travel and tourism come through on the other end as “innovative” or simply, effective”? And then […]

Partnerships and collaborations mean innovative marketing for restaurants today.

in 2024, Digital Marketing, Marketing, May 2024 1 comment

A BHR Interview with Roger Drake, Interim Chief Marketing Officer, Condado Tacos Roger, what are some of the more innovative marketing methods you utilize for the restaurant brand today, and why are they effective? Partnerships and collaborations that create a win-win opportunity work really well for this brand. Matching the restaurant brand’s target guest base […]

Tags: AI tools, brand awareness, collaborations, customer data platforms, digital marketing, email marketing, fast-casual dining, hospitality industry, influencer marketing, innovative marketing, market research, paid search, partnerships, restaurant marketing, social media