[The Boston Globe] Private dining brings in big money. Now there’s a networking group for those who plan the events
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Lisa Flores, an adjunct professor at Boston University’s School of Hospitality Administration and the director of sales and marketing for Boston’s Columbus Hospitality Group, offers unique insights into the challenges and opportunities within the restaurant event planning industry. Recognizing a gap in professional development resources for restaurant event planners, Flores founded the Society for Events: Restaurant Venues (SERV), a networking group dedicated to fostering collaboration, sharing best practices, and strengthening the restaurant community in Boston.
The article delves into the inception of SERV, highlighting Flores’ motivation to create a platform where industry professionals can discuss challenges, network, and develop a strong referral system. The first seminar, focused on the financial impact of private events on restaurants, reflects Flores’ commitment to empowering event managers with the knowledge and tools they need to succeed. As SERV grows, Flores envisions expanding the group to include general managers and chefs, emphasizing the collaborative nature of Boston’s restaurant industry.