Using Twitter and LinkedIn Effectively to Promote Your Research (2022)
Hosted by BU Public Relations
How can academics make the most of Twitter and LinkedIn to promote their expertise and research? Join Kevin Anselmo, the founder of Experiential Communications, for a remote, interactive workshop to learn how to share your key messages on Twitter and LinkedIn so they resonate with the public and help achieve your communications objectives.
Participants will gain practical, hands-on experience with using Twitter and LinkedIn. Specifically, attendees will:
- Create key messages for external audiences
- Disseminate these messages on various digital communications channels, with a particular focus on Twitter and LinkedIn
- Learn about best practices to follow, mistakes to avoid and principles to consider
- Refine their social media profiles and posting content
Kevin Anselmo is the founder of Experiential Communications, which equips academics with the confidence and skills to communicate effectively through education and experiential learning. He is the author of Maximize Your Impact – An Academic’s Guide to Communicating Knowledge through Traditional and Digital Media. View event slides and workbook.
If you have any questions about the workshop, please reach out to pr@bu.edu.