Thursday, October 16 | 1-2:30 PM
Zoom
Want to make your media interviews more powerful and memorable? Join Kevin Anselmo from Experiential Communications for a lively 90-minute workshop designed to sharpen your message and help you communicate with clarity and confidence.
This session will show why using external communication to promote your research is crucial and help you transform complex ideas into clear, impactful stories that really connect when it counts! The workshop will highlight some inspiring success stories of individuals who have boosted their impact through public engagement. You’ll learn how to craft strategic, compelling key messages that resonate with non-expert audiences using customized frameworks tailored to your unique research or projects. Plus, you’ll get hands-on advice for seamlessly embedding your messages into media interviews—covering everything from delivering your points clearly, mastering the do’s and don’ts of journalist interactions, avoiding being misquoted, to skillfully handling tough questions.
Featuring: Kevin Anselmo (host)
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For questions about accessibility or to request an accommodation (e.g., ASL interpreters, Communication Access Realtime Translation CART), please email research@bu.edu.
About Strategic Communications Workshops
The Strategic Communications series is co-sponsored by BU Public Relations | Social Media and the Office of Research. From podcasting to working with the media to building an online persona, these events allow BU’s research community to hone their communication skills and promote their work. Virtual workshops are offered twice a semester and can be found in the Research How-to Workshop listings.
View past events