Media Tips: Strategies to Mitigate Risk Before, During, and After Interviews (2023)

Hosted by BU Public Relations

Join Meredith Drosback and Tori Fosheim from SciLine for a remote, interactive workshop to learn how scientists and researchers can play an active role in accurate science reporting. Over the course of 90 minutes, the presentation will cover:

• Similarities and differences between the professional roles of reporters and scientists
• Steps scientists and researchers can take before an interview to decide whether to talk to a reporter and how to prepare
• Advice for what to do during the interview—including how to pivot when faced with questions or topics interviewees don’t want to discuss
•  Post-interview strategies to prevent or address factual errors in a story

In addition to a follow-up audience Q&A, the presenters will also set aside time for a facilitated discussion with attendees about their own experiences in working with reporters, highlighting what’s gone well, what hasn’t, and the top takeaways.

Meredith Drosback is SciLine’s Deputy Director for Science. She serves as the lead science adviser for SciLine’s services and manages the team tasked with liaising with the scientific community day-to-day. Prior to this role, Meredith spent six years working in science policy for the White House Office of Science and Technology Policy and the U.S. Senate Commerce, Science, and Transportation Committee. Tori Fosheim is SciLine’s Scientific Outreach Manager. In her role, she hones her passion for making science accessible, relevant, and interesting for all audiences. Tori received her Bachelor’s Degree in Psychology from the University of South Carolina and a PhD in the neuroscience of mental disorders from the University of Minnesota.