Hatch Awards: Eight Advertising Students Win Campaign Competitions

Eight undergraduate COM students celebrated campaign awards Oct. 21 from The Hatch Awards, the country’s largest regional creative advertising show hosted at the House of Blues.

Judged by many of the most accomplished creative directors in the nation, students in Professor Edward Boches’ Portfolio 2 course took home two Hatch Bowls, one silver, one bronze, and four merit awards, earning six of the nine student awards in the show.

“To be honest, we would have won more, but we footed the entry fees ourselves and only had so much money,” Boches said. “Next year I’ll be launching a fundraiser to add to our award show entry coffers.”

In their 55th year, The Hatch Awards are hosted by The AD Club, an organization for marketing, advertising, and communications professionals in New England.