Tag: agency life

How the Super Bowl Continues to Make Its Mark in Media

By: Vivian Kasparian, Account Supervisor There are two types of people when it comes to the biggest sporting event of the year, the Super Bowl. First, there are those who sit on the same corner of the couch, wearing their slightly small, unwashed jersey and hoping their superstitions help their favorite team win the Super […]

Time Management 101

By: Lexi Smith, Account Supervisor at PRLab  November 5, 2018 As both PR professionals and college students are aware, sometimes it feels as though there just isn’t enough time in the day. Whether you’re running to classes, writing papers, and studying for tests, or researching a client, writing press releases, and prepping an executive for […]

Media’s Impact on Golf

By: Fred He, Account Supervisor at PRLab October 22, 2018 This September, social media feeds have filled with the FedEx Cup and the Ryder Cup. The two most significant golf events of the year attracted millions of people worldwide. Golf has become an increasingly popular sport in the past century and media can credit itself […]

The Importance of PR for Tech Startups

By: Yuexin Qu, Account Supervisor at PRLab  October 15, 2018  When people don’t understand the importance of PR, they won’t invest their money in partnering with PR firms. However, PR is vital for startups’ overall growth and future development. Good PR can help startups shape positive public images and establish social media and traditional media […]

Five Communications Lessons to Learn from Fantasy Football

By: Eliza Garry, Account Supervisor at PRLab  October 9, 2018 As a passionate fan of both college and professional football, the fall season is one of the most exciting times of the year for me. Find me following my favorite players and teams every weekend. Fantasy football is a way for me to share my […]

What My First Agency Internship Taught Me

  By: Kristal Castro, Account Supervisor at PRLab  October 1, 2018  This summer, I had the pleasure of interning at Matter Communications’ Boston office. Matter is a public relations agency with a vibrant company culture and robust team of PR professionals. It was invigorating to work for a company that had “Matter Fun Days” and […]