Tag: audience

The Impact of Social Media on the Sports Industry

By: Jessica Swarm, Account Supervisor at PRLab  October 29, 2018 It’s a great time to be a sports fan. Over the last decade, the rise of social media has revolutionized the sports industry. One of the most powerful uses of social media is the ability to quickly and efficiently communicate with people all over the […]

Media’s Impact on Golf

By: Fred He, Account Supervisor at PRLab October 22, 2018 This September, social media feeds have filled with the FedEx Cup and the Ryder Cup. The two most significant golf events of the year attracted millions of people worldwide. Golf has become an increasingly popular sport in the past century and media can credit itself […]