Online Only:
How do you handle a PR crisis (*cough* Oscars *cough*)? How can you build community when you’re working remotely? Tips for seriously rocking a job interview? Uh… what’s the deal with the metaverse…?
What do all these questions have in common? Nothing! And that’s the point. This is NOT just another webinar, it’s a roll-up-our-sleeves working session all about YOU.
Join us on BU Connects for this unstructured and free-form “Ask Me Anything” event with alumni extraordinaire Sabrina Horn (COM’85) and Anthony Harrison (COM’81), where you can ask whatever’s on your mind about interviews, work/life balance, industry evolutions, how to get the most out of being a Terrier, and much more. Come with questions or sit back and listen to some keen insights, observations, and the occasional bit of randomness.
REGISTER TO PARTICIPATE LIVE ON BU CONNECTS
*Not a BU Connects member yet? Join here and/or view our Video Guide to Get Started.
About our special guests:
Anthony Harrison (COM’81), Senior Director, Public Relations at Anaplan & BU Alumni Council President
Anthony is passionate about the power of words. He loves a well-turned phrase and the impact of a powerful story. That is what brought him to public relations over 20 years ago. A graduate of Boston University’s College of Communications, Anthony’s career is built on telling powerful and compelling stories about everything from telephones (Verizon) to lattes (Starbucks) to Mickey Mouse (Disney); from the paper of record (The NY Times) and the world’s best-known software, (Microsoft) and, the largest social network on the planet (Facebook). He currently leads global communications for business-to-business software company, Anaplan.
Anthony prides himself on finding and telling stories that engage people and change their opinions. Stories that build or renew a reputation. He thrives on making those around him better than they were when he met them. And in turn, let them make him better. He works hard and laughs harder. He has ridden his bike from San Francisco to Los Angeles, handled balloons in the Macy’s Thanksgiving Day parade, and doesn’t take himself too seriously.
Sabrina Horn (COM’85), CEO of HORN Strategy, LLC & BU Alumni Council Board Member
Sabrina is an award-winning CEO, speaker, communications expert, and advisor. She is also bestselling author of Make It, Don’t Fake It: Leading with Authenticity for Real Business Success (Berrett-Koehler, June 2021).
Her career is highlighted by 25 years as Founder, CEO and President of Horn Group, the iconic U.S. tech communications agency she founded in Silicon Valley at age 29. Her firm counselled thousands of tech executives and their companies through rapid growth, category creation, brand transformation, global expansion, IPOs and acquisitions, pivots, and crisis matters.
Sabrina sold Horn Group in 2015 to Finn Partners, a global marketing agency, and was appointed Managing Partner of their Technology Practice. She is currently CEO of HORN Strategy, LLC, a consulting firm focused on helping executives navigate the early stages of their companies.
Horn has a B.A. in American Studies from Hobart/William Smith Colleges and a M.S. in Public Relations from Boston University. She has two amazing daughters Grace and Christina, and two very large golden doodles.