PRLab helps launch Sustainability@BU

Sustainability@BU, a PR Lab client, launched campus-wide Jan. 21, 2010.

The program challenges BU students to reduce their carbon footprint through small changes in their behavior.

Students can “Join the Challenge” at carbonrally.com/leagues/boston-university

PR Lab helped with event concepts, publicity and website content. COM professors Carolyn Clark and Peter Morrissey also lent their expertise. Clark is Sustainability@BU Communications and Outreach working group co-chair and Morrissey also works on the Communications and Outreach working group.

Learn more about Sustainability@BU.