News & Events | Questrom School of Business

BU Consulting Group Hosts Successful Annual Spring Mixer

Boston University Consulting Group’s Annual Spring Mixer brought together students, alumni, and industry professionals for an engaging afternoon of networking and insight-sharing.

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Marcel Rindisbacher Appointed Interim Dean of Questrom School of Business

Marcel Rindisbacher, a longtime member of the Boston University Questrom School of Business faculty and a distinguished scholar in financial economics, has been appointed interim dean of the School.

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Finding Community, Building Careers: Questrom Students Take ALPFA to Charlotte

For students in Boston University’s ALPFA chapter, this summer’s ALPFA Convention in Charlotte, North Carolina, was more than a week of panels, career fairs, and networking. It was an opportunity […]

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From 112 Ideas to One Winning Venture: Inside the 2026 MiM Innovation Tournament

In seven weeks, Questrom MiM students moved from early-stage ideas to working prototypes, commercial strategies, and investor-ready pitches. For the team behind VitalLoop, the process ended with first place—but the […]

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Questrom MBA Students Take on a Global Healthcare Challenge

At Boston University Questrom School of Business, Action Learning projects give MBA students the chance to take what they learn in the classroom and apply it to real business challenges. […]

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Questrom Alumni Terrier Tank

Questrom alumni entrepreneurs have an exciting opportunity to take the stage, share their venture, and compete for funding to support their next phase of growth. Open exclusively to Questrom alumni, […]

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Meet Jennifer Liu (CGS’24, Questrom’26), Intern at SharkNinja

Jennifer Liu (CGS’24, Questrom’26), a senior concentrating in business administration and marketing, has served this semester as a direct-to-customer and CRM intern for SharkNinja. Learn how she’s building industry-specific skills […]

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What Airbnb’s fee experiment reveals about the value of marketplaces
by Andrei Hagiu
As marketplaces evolve, the biggest question may not be how they attract customers, but how they create value once buyers and sellers find each other. In the latest Insights@Questrom Q&A, Andrei Hagiu, Professor of Information Systems at Boston University Questrom School of Business, examines Airbnb’s experiment with lower fees for host-referred bookings and what it […]
When Brands Become Co-Stars: What Disney and Kraft Heinz Get Right — and Risk
by Shuba Srinivasan
When brands come together, the biggest opportunity may not be the attention they generate, but the experiences they create for consumers. In the latest Insights@Questrom blog post, Shuba Srinivasan, Norman and Adele Barron Professor of Marketing at Boston University Questrom School of Business, examines Disney and Kraft Heinz’s new multiyear alliance and what it reveals about the […]
Europe Is About to Keep the Cookie Banner. The Evidence Says It Shouldn’t.
by Tesary Lin
Every time a website asks visitors to accept or reject cookies, it’s making a bet about how people respond to friction and design. In the latest Insights@Questrom blog post, Tesary Lin, Assistant Professor of Marketing at Boston University Questrom School of Business, examines why the real question isn’t how the cookie banner is designed – it’s whether banners should exist at all. A field experiment […]