Tag: San Diego State University

Tools for Leaders to Accelerate Experience Innovation

By: Lori J. Sipe, Associate Professor, Robert Payne School of Hospitality and Tourism Management, San Diego State University Introduction Prior to the pandemic, senior managers were increasingly cognizant of the importance of innovation, broadly conceived, as key to competing in the experience economy. In a recent study of leadership teams in a hospitality and tourism marketplace, more than 80% […]