Li, C., Wang, H., Jiang, S., Gu, B. (In Press). “The Effect of AI-Enabled Credit Scoring on Financial Inclusion: Evidence from One Million Underserved Population”, MIS Quarterly

Gao, C., Gu, B., Leung, A., Liu, X., Ye, Q. (2024). “The Risk of Cryptocurrency Payment Adoption and the Role of Social Media: Evidence From Online Travel Agencies”, Production and Operations Management

Mousavi, R., Gu, B. (2024). “When local governments’ stay-at-home orders meet the white house’s “opening up america again”.”, PLoS One, 19 (3), e0298115-

Hou, J., Liang, C., Chen, P., Gu, B. (2023). “Can Telework Adjustment Help Reduce Disaster-Induced Gender Inequality in Job Market Outcomes?”, Information Systems Research

Pu, J., Kwark, Y., Han, S., Ye, Q., Gu, B. (2023). “Uncertainty-Reduction or Reciprocity? Understanding the Effects of a Platform-Initiated Reviewer Incentive Program on Regular Review Generation”, Information Systems Research

Mousavi, R., Gu, B. (2023). “Resilience Messaging: The Effect of Governors’ Social Media Communications on Community Compliance during a Public Health Crisis”, Information Systems Research

Liang, C., Peng, J., Hong, Y., Gu, B. (2023). “The Hidden Costs and Benefits of Monitoring in the Gig Economy”, Information Systems Research, 34 (1), 297-318

Xue, M., Cao, X., Feng, X., Gu, B., Zhang, Y. (2022). “Is College Education Less Necessary with AI? Evidence from Firm-Level Labor Structure Changes”, Journal of Management Information Systems, 39 (3), 865-905

Berente, N., Gu, B., Recker, J., Santhanam, R. (2021). “Managing Artificial Intelligence”, MIS Quarterly, 45 (3), 1433-1450

Wiesche, M., Joseph, D., Thatcher, J., Gu, B., Krcmar, H. (2020). “IT Workforce Research Curation”, MIS Quarterly Research Curation Series

Yoo, E., Rabinovich, E., Gu, B. (2020). “The Growth of Follower Networks on Social Media Platforms for Humanitarian Operations”, Production and Operations Management, 29 (12), 2696-2715

He, L., Xue, M., Gu, B. (2020). “Internet-of-things Enabled Supply Chain Planning and Coordination with Big Data Services: Certain Theoretic Implications”, Journal of Management Science and Engineering, 5 (1), 1-22

Yoo, E., Gu, B., Rabinovich, E. (2019). “Diffusion on Social Media Platforms: A Point Process Model for Interaction Among Similar Content”, Journal of Management Information Systems, 36 (4), 1105-1141

Mousavi, R., Gu, B. (2019). “The Impact of Twitter Adoption on Lawmakers’ Voting Orientations”, Information Systems Research, 30 (1), 133-153

Chen, W., Gu, B., Ye, Q., Zhu, K. (2019). “Measuring and Managing the Externality of Managerial Responses to Online Customer Reviews”, Information Systems Research, 30 (1), 81-96

Huang, N., Burtch, G., Gu, B., Hong, Y., Liang, C., Wang, K., Fu, D., Yang, B. (2019). “Motivating User-Generated Content with Performance Feedback: Evidence From Randomized Field Experiments”, Management Science, 65 (1), 327-345

Zhang, J., Fan, M., Gu, B., Mookerjee, V., Zhang, B., Zhao, J. (2018). “Business Values/Implications of AI and Machine Learning”, Data and Information Management, 2 (3), 121-129

Kim, Y., Jarvenpaa, S., Gu, B. (2018). “External Bridging and Internal Bonding: Unlocking the Generative Resources of Member Time and Attention Spent in Online Communities”, MIS Quarterly, 42 (1), 265-283

Ho, C., Damien, P., Gu, B., Konana, P. (2017). “The Time-varying Nature of Social Media Sentiments in Modeling Stock Returns”, Decision Support Systems, 101 69-81

Ge, R., Feng, J., Gu, B., Zhang, P. (2017). “Predicting and Deterring Default with Social Media Information in Peer-to-Peer Lending”, Journal of Management Information Systems, 34 (2), 401-424

Luo, X., Gu, B., Zhang, J., Phang, C. (2017). “Expert Blogs and Consumer Perceptions of Competing Brands”, MIS Quarterly, 41 (2), 371-395

Tan, C., Jiang, W., Gu, B. (2017). “Guest Editorial: Special Issue on Embracing the Internet of Things to Drive Data-driven Decisions”, Journal of Management Analytics, 4 (1), 1-2

Gu, B., Jiang, W., Tan, C. (2016). “Theme: Embracing the Internet of Things to Drive Data-Driven Decisions”, Journal of Management Analytics, 3 (2), 189-190

Fang, Z., Gu, B., Luo, X., Xu, Y. (2015). “Contemporaneous and Delayed Sales Impact of Location-Based Mobile Promotions”, Information Systems Research, 26 (3), 552-564

Dissanayake, I., Zhang, J., Gu, B. (2015). “Task Division for Team Success in Crowdsourcing Contests: Resource Allocation and Alignment Effects”, Journal of Management Information Systems, 32 (2), 8-39

Zheng, Z., Pavlou, P., Gu, B. (2014). “Latent Growth Modeling for Information Systems: Theoretical Extensions and Practical Applications”, Information Systems Research, 25 (3), 547-568

Gu, B., Konana, P., Raghunathan, R., Chen, H. (2014). “The Allure of Homophily in Social Media: Evidence from Investor Responses on Virtual Communities”, Information Systems Research, 25 (3), 604-617

Gu, B., Ye, Q. (2014). “First Step in Social Media: Measuring the Influence of Online Management Responses on Customer Satisfaction”, Production and Operations Management, 23 (4), 570-582

Park, J., Gu, B., Leung, A., Konana, P. (2014). “An Investigation of Information Sharing and Seeking Behaviors in Online Investment Communities”, Computers in Human Behavior, 31 1-12

Park, J., Konana, P., Gu, B., Kumar, A., Raghunathan, R. (2013). “Information Valuation and Confirmation Bias in Virtual Communities: Evidence from Stock Message Boards”, Information Systems Research, 24 (4), 1050-1067

Gu, B., Tang, Q., Whinston, A. (2013). “The Influence of Online Word-of-mouth on Long Tail Formation”, Decision Support Systems, 56 474-481

Li, X., Gu, B., Liu, H. (2013). “Price Dispersion and Loss-Leader Pricing: Evidence from the Online Book Industry”, Management Science, 59 (6), 1290-1308

Gu, B., Konana, P., Chen, H. (2012). “Corrigendum to “Identifying Consumer Consideration Set at the Purchase Time from Aggregate Purchase Data in Online Retailing” [Decis. Support Syst. 53/3 (2012) 625–633]”, Decision Support Systems, 54 (1), 813-813

Tang, Q., Gu, B., Whinston, A. (2012). “Content Contribution for Revenue Sharing and Reputation in Social Media: A Dynamic Structural Model”, Journal of Management Information Systems, 29 (2), 41-76

Gu, B., Konana, P., Chen, H. (2012). “Identifying Consumer Consideration Set at the Purchase Time from Aggregate Purchase Data in Online Retailing”, Decision Support Systems, 53 (3), 625-633

Park, J., Gu, B., Lee, H. (2012). “The Relationship Between Retailer-hosted and Third-party-hosted WOM Sources and Their Influence on Retailer Sales”, Electronic Commerce Research and Applications, 11 (3), 253-261

Gu, B., Park, J., Konana, P. (2012). “Research Note—The Impact of External Word-of-Mouth Sources on Retailer Sales of High-Involvement Products”, Information Systems Research, 23 (1), 182-196

Xue, L., Ray, G., Gu, B. (2011). “Environmental Uncertainty and IT Infrastructure Governance: A Curvilinear Relationship”, Information Systems Research, 22 (2), 389-399

Ye, Q., Li, G., Gu, B. (2011). “A Cross-cultural Validation of the Web Usage-related Lifestyle Scale: An Empirical Investigation in China”, Electronic Commerce Research and Applications, 10 (3), 304-312

Ye, Q., Law, R., Gu, B., Chen, W. (2011). “The Influence of User-generated Content on Traveler Behavior: An Empirical Investigation on the Effects of e-Word-of-mouth to Hotel Online Bookings”, Computers in Human Behavior, 27 (2), 634-639

Ye, Q., Law, R., Gu, B. (2009). “The impact of online user reviews on hotel room sales”, International Journal of Hospitality Management, 28 (1), 180-182

Duan, W., Gu, B., Whinston, A. (2009). “Informational Cascades and Software Adoption on the Internet: An Empirical Investigation”, MIS Quarterly, 33 (1), 23-23

Duan, W., Gu, B., Whinston, A. (2008). “Do Online Reviews Matter? — An Empirical Investigation of Panel Data”, Decision Support Systems, 45 (4), 1007-1016

Duan, W., Gu, B., Whinston, A. (2008). “The Dynamics of Online Word-of-mouth and Product Sales—An Empirical Investigation of the Movie Industry”, Journal of Retailing, 84 (2), 233-242

Norman, A., Aberty, M., Brehm, K., Drake, M., Gour, S., Govil, C., Gu, B., Hart, J., Kadiri, G., Ke, J., Keyburn, S., Kulkarni, M., Mehta, N., Robertson, A., Sanghai, J., Shah, V., Schieck, J., Sivakumaran, Y., Sussman, J., Tillmanns, C., Yan, K., Zahradnic, F. (2008). “Can Consumer Software Selection Code for Digital Cameras Improve Consumer Performance?”, Computational Economics, 31 (4), 363-380

Gu, B., Konana, P., Rajagopalan, B., Chen, H. (2007). “Competition Among Virtual Communities and User Valuation: The Case of Investing-Related Communities”, Information Systems Research, 18 (1), 68-85

Clemons, E., Spitler, R., Gu, B., Markopoulos, P. (2005). Information, Hyperdifferentiation, and Delight: The Value of Being Different. In Robert, Austin., Stephen, Bradley. (Eds.), “The Broadband Explosion: Thinking about a Truly Interactive World”, Harvard Business Press

Clemons, E., Gu, B. (2003). “Justifying Contingent Information Technology Investments: Balancing the Need for Speed of Action with Certainty Before Action”, Journal of Management Information Systems, 20 (2), 11-48

Clemons, E., Gu, B. (2002). “Newly Vulnerable Markets in an Age of Pure Information Products: An Analysis of Online Music and Online News”, Journal of Management Information Systems, 19 (3), 17-41

Clemons, E., Hitt, L., Gu, B., Thatcher, M., Weber, B. (2002). “Impacts of e-Commerce and Enhanced Information Endowments on Financial Services: A Quantitative Analysis of Transparency, Differential Pricing, and Disintermediation”, Journal of Financial Services Research, 22 (1/2), 73-90