Tag: Scott Savitt

As the Digital Cookie Crumbles: Hospitality Marketing Survival in a Cookie-less World

By Scott Savitt, Senior Partner, Director of Digital, Connelly Partners & Shield 46, and Lecturer, Boston University School of Hospitality Administration, CAS ’93 Who Took Our Cookie Away?  At the beginning of 2020, Google announced that it would cease the use of third-party cookies in its Chrome browser by 2022 (Schuh, 2019).  Now, after over […]