The Impact of Corporate Social Responsibility on Firm Performance: Does the Life Cycle Stage of a Firm and its Corporate Governance Structure Matter?
By Jihwan Yeon, Ph.D. Student, Pennsylvania State University Introduction Hospitality firms are actively engaging in Corporate Social Responsibility (CSR) to generate strong relationships with stakeholders while aiming to benefit their own performance. For example, McDonald’s has mapped its Scale for Good initiatives to the UN Sustainable Development Goals (SDGs), taking meaningful actions toward its stakeholders […]