Apple’s Attack on Email Marketing: Is It Helping Push the Industry Forward?
By Elizabeth Karakachian, SHA ’18, Marketing Data Operations at Norwegian Cruise Line Holdings Ltd. On June 7, at the 2021 Worldwide Developers Conference (WWDC), Apple announced their new iOS15 and Mac OS Monterey Mail Privacy Protection features and quickly turned the email marketing world upside down. There are two key components of the upcoming Apple update […]