Research to promote? Read on to learn about the resources available to you, and the offices at BU that work to help faculty amplify their reach.
Research Communications Resources
Public Relations Best Practices
Visit the PR website for best practices on speaking with the media, writing op-eds, and getting the word out about your research.
Media Training
Whether you’re new to working with the media or a seasoned pro, the Public Relations team can help prepare you for print and broadcast interviews. They offer individual or small-group training sessions, which can be conducted in person, by phone, or at the University’s broadcast studio. Visit Public Relations for more information or contact them either by phone, 617-353-2240, or email, pr@bu.edu.
Social Media
Your first stop should be BU’s social media best practices. BU also has an active social media community and hosts its own social media users group. You can join by emailing the Public Relations team at pr@bu.edu. Visit IS&T’s site for an overview of BU’s social media guidelines.
Workshop Videos
Watch a video from our Strategic Communications Series for best practices communicating in effective, compelling, and accessible ways. These workshops are co-hosted by the PR | Social Media team and the Office of Research.
Case Studies of Research PR Successes at BU
Creating a Website
Information Services & Technology provides a variety of website services for the BU community so you can get the right setup for your needs. Visit our website page to learn more about creating a web presence for your research portfolio or a specific project.
Key Contacts
School or College Communications Team
To make sure your story gets to the right audiences, it’s often best to start with your school or college communications person or team. BU communicators work to share content among schools and colleges, BU Today, The Brink, alumni publications, and other channels, so your story reaches the right people.
Marketing & Communications
The University’s award-winning Marketing & Communications group can help you spread the word about your research findings in a number of ways:
- storytelling on BU-owned properties like The Brink (formerly BU Research)
- connecting you with journalists directly (email pr@bu.edu to get started) and through the BU Faculty Experts database
- helping you engage directly with the public through social media channels like Facebook, Twitter, and Reddit
Industry Engagement
Industry Engagement builds strategic long-term relationships with industry, creating road maps that identify areas of mutual opportunity. They work with industry partners to navigate BU’s many disciplines, departments, and schools and colleges, identifying the best talent, best research, and best ways to engage students and faculty.
Federal Relations
Federal Relations connects faculty with federal funding agencies, shares Boston University’s expertise with policymakers, works with national educational and scientific organizations, and increases BU’s visibility in Washington as the federal government considers policies affecting research universities.
Foundation Relations
Foundation Relations builds sustainable, mutually beneficial partnerships between the University and charitable organizations that share our research, teaching, and social service missions. We pursue this goal through three related strategies: faculty assistance, coordination and stewardship, and fundraising.
Technology Development
Technology Development can help you promote your research and ideas to the people, industries, and markets you wish to benefit, whether you’re trying to license your idea, start a company, identify potential intellectual property, or pursue other paths to market and impact.