Fashion Social Networking App Wins at Spring 2025 Spark! Demo Day
BU’s biannual Experiential Learning Expo showcases dozens of entrepreneurial projects, including those of CFA students
Kate Seo (CAS’26) (from left), Isaac Chan (CAS’27), Anh Tran (CAS’25), Janet Liu (CFA’26), and Yuting Lin (CFA’26, CAS’27) created Fitted, a fashion-focused social networking app that won the judges’ choice award at the spring 2025 Spark! Demo Day.
Fashion Social Networking App Wins at Spring 2025 Spark! Demo Day
BU’s biannual Experiential Learning Expo showcases dozens of entrepreneurial student projects
This article was originally published in BU Today on May 9, 2025. By Sujena Soumyanath (COM’25). Photos by Zakariya Hussein (Questrom’27)
Excerpt
With a wealth of influencers, brands, clothes, and aesthetics saturating the fashion world, pinpointing your personal style can seem daunting. It’s no wonder The Telegraph once reported women spend 287 days of their lives deciding what to wear. Here at BU, a group of students is tackling the issue.
Yuting Lin (CFA’26, CAS’27), Janet Liu (CFA’26), Anh Tran (CAS’25), Isaac Chan (CAS’27), and Kate Seo (CAS’26) designed Fitted, a fashion-focused social networking app that lets users share pictures of their outfits with close friends. The app’s focus on style inspiration and mindful fashion consumption—without the pressures of traditional social media—drew the judges’ attention at the spring 2025 BU Spark! Demo Day, held May 2.
The twice-annual Demo Day allows students in BU Spark! the innovation and experiential learning lab at BU’s Faculty of Computing & Data Sciences, to showcase their projects. It also features a competition for the judges’ choice award, won by Fitted.
The idea for Fitted came from Seo’s experience at the intersection of fashion and social media. She says posting her outfits on Instagram began to feel intimidating because so many people could see them, but she still wanted to document her style.
The solution? An OpenAI-powered app that takes the pressure off of posting. Fitted posts appear on the feed for only 24 hours, do not feature the traditional “like” system, and stay between close friends.
Mohammed Hit (CAS’27) (from left), Joseph Marotta (CAS’27), Jodi Yu (CAS’26), Andrea Rojas Doupovec (CFA’25, CAS’25), and Frank Yang (CAS’27) created MissedConnections, an app that won the audience choice award at the spring 2025 Spark! Demo Day.
The judges’ choice award wasn’t the only chance for talented students to face off. There was also an audience choice award, which went to MissedConnections.
An app designed by Andrea Rojas Doupovec (CFA’25, CAS’25), Jodi Yu (CAS’26), Joseph Marotta (CAS’27), Mohammed Hit (CAS’27), and Frank Yang (CAS’27), MissedConnections helps BU students meet peers who they might routinely cross on campus, but never get the chance to speak to. Users check into the app at various moments in the day, and in the evening it suggests three other people who were somewhere along their path earlier and have similar interests, hobbies, and goals.