Namika Takada
Apply Now!
About
Namika Takada (CDS MS'25) is an MS in Data Science student, second cohort. Through her internship, Namika found the power of data and decided to continue her education at Boston University. She plans to utilize what she learnt in the program and integrate it with marketing analytics.
Tell us a little bit about the projects you did before coming into the MSDS program
Before I joined the MSDS program, I worked as a financial analyst with AMICORP Group and focused on real estate investment. In the summer of 2023, I also worked as a marketing technology analyst intern for Changi Airport Group. Most projects that I took part in revolved around marketing campaigns for airline passengers.
How did you become interested in data science?
During my time at Changi Airport Group, I witnessed firsthand how marketing teams leveraged vast amounts of consumer data to craft targeted campaigns and personalized customer experiences. It wasn’t just about creative concepts anymore; it was about backing those concepts with measurable results. This internship was a pivotal moment for me to pursue data science and apply these powerful tools to drive informed decision-making across industries.
What drew you to the MSDS program at the Faculty of Computing & Data Sciences?
After completing my undergraduate degree in economics and mathematics at Boston University, I knew I wanted to continue my education in Boston. When considering graduate programs, the MSDS program stood out for its flexible structure that aligns with my career goals. I was interested in exploring both full-time job opportunities and internships, so the program’s ability to accommodate different timelines was ideal. The program lets me choose between a Core Methods Focused Concentration or an Applied Methods Focused Concentration to tailor my education path to my interests and what I want to learn.
Any advice to future MSDS students?
Attend all the events CDS has to offer! Take advantage of all the networking opportunities because you never know who you might meet or what connections you might make. There’s always free food, which is a plus!
What are your goals post-graduation?
Expand my opportunities beyond Boston and work in a profession that is marketing and/or data analytics related.