Pardee Library has many resources available to help you develop your marketing plan, such as market research reports from Mintel, consumer product usage data from MRI-Simmons Insights, advertising expenditure data from Ad$pender and articles from industry publications. These resources and many others are listed on the Marketing research guide available... Read the rest of this entry »
Pardee Library News
RSS FeedNew Database: Proquest One Business
ProQuest One Business combines multiple ProQuest business information databases including ABI/Inform, Accounting, Tax & Banking and Entrepreneurship and contains more than 130 million documents. Content in this database also covers over 2,400 journals and magazines, several hundred news sources, thousands of ebooks, videos and company, industry and country reports. This... Read the rest of this entry »
Featured Research Guide: Women in Business and Entrepreneurship
The Women in Business and Entrepreneurship guide provides a helpful starting point for researching issues relating to women in business. This guide includes a wide range of resources including books, articles, videos, statistics/reports, business cases, and more. For a complete list of our guides, please consult the Pardee Library Research Guides... Read the rest of this entry »
Featured Guide: International Business & Country Information
The International Business & Country Information guide is a great starting point for conducting international business research. This guide includes a wide variety of country information sources such as country snapshots and statistics, finance, and global trade. The resources can be searched by country or region. The guide includes many... Read the rest of this entry »
Featured Resource: CB Insights
CB Insights tracks global venture capital, angel investment, private equity, M&A, and IPO activity related to private companies. The database may be found through the Pardee Library Business Databases: A-Z list. Access to CB Insights requires that you create an individual account using your BU email address. Remote access requires... Read the rest of this entry »
Featured Resource: HistoryMakers
In recognition of Black History Month, we are highlighting a resource that includes information regarding Black business leaders. HistoryMakers is a collection of video oral history interviews with historically significant African Americans in many fields. Transcripts are included with the interviews. The BusinessMakers section of HistoryMakers includes interviews with 289 business... Read the rest of this entry »
Featured Resource: Mintel Academic
Mintel Academic contains hundreds of consumer market reports in a broad range of industry sectors and provides analysis of consumer characteristics, market size, supply chain, and trends. Our subscription primarily covers products and markets in the United States. Each report combines data and analysis of the competitive landscape and consumer... Read the rest of this entry »
Finding Business Journals
If you need help finding a particular business journal, try using the Journal and Newspaper Titles feature of the BU Libraries Search. Type the journal name into the search box and the results will be limited to journals and newspapers currently available through the BU Libraries. The BU Libraries currently... Read the rest of this entry »
Getting Started with Business Research
Not sure where to begin your business research? Here are a few starting points that may help: Research Guides: Research guides are often one of the best places to begin. Pardee Library has a number of Business Research Guides, Course Guides, and Research Tutorials to assist with your research. Databases: Visit our... Read the rest of this entry »
Welcome back to Pardee Library!
Welcome back! Pardee Library staff is available to assist with your research needs. Many of our services and resources are available online. Some of the resources currently available: Research Guides: Our library Research Guides cover a wide variety of business-related topics and may be a good starting point for your research. ... Read the rest of this entry »