This course explores the field of creative innovation and entrepreneurship. The first part of the course is dedicated to deepening students' understanding of creativity and ideation as building blocks to innovation, creative placemaking, the creative economy, and business models. During the second part of the course students work in teams to develop entrepreneurial projects at the intersection of Arts and Culture; Business and Technology; and Social Impact, while gaining practical entrepreneurial skills, including business models, customer identification, budgeting, pitching, personas, business plans, and delving into design, communication, marketing and networking. [4 credits]

Note that this information may change at any time. Please visit the MyBU Student Portal for the most up-to-date course information.