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COM CI 562: French Cinema and Literature
Undergraduate Prerequisites: CASLF350
Analysis of classic French films by Vigo, Renoir, Carne, Malle, Bresson, Godard, and Truffaut as well as later twentieth and early twenty-first century works. Weekly screenings, reading of literary models and film theory. Also offered as CAS LF 556.
COM CI 565: International Masterworks
An eclectic survey of a small number of the supreme masterworks of past and present European and Asian cinema. Also offered as COM FT 458 and COM FT 721.
COM CI 579: The Profane
Explores a wide variety of topics concerning censorship, feminist theory, feminism, psychoanalytical theories, pornography, voyeurism, repression, homosexuality, rape, body image, and national identities as exemplified through a large selection of films considered "Profane"/scandalous/ "X-rated", touching upon uncanny regions in which one is "never at home". Further discussion will include an examination of the cultural and historical factors that serve as background for the themes explored and presented in the selected films.
COM CI 581: Uncensored TV
The lack of government regulation of cable TV and streaming content has led to scripted series that push boundaries long held in place by broadcast networks. Examines history and current state of non-broadcast series via industry, genres, auteurs, and more. Also offered as COM FT 570.
COM CI 583: TV Theory and Criticism
Undergraduate Prerequisites: COM FT 303
This course sets aside evaluative considerations of TV in favor of theoretical and critical approaches that challenge widespread assumptions about the medium and expand our understanding of its role in our lives. Also offered as COM FT 520.
COM CI 585: American Film of the 1970s
The 1970s have been called the new blockbusters, cult curiosities and obscurities. The 1970s have been called the new (and last) golden age of American film. We'll explore critically what constitutes and underpins that notion as many of the disruptive and innovative ideas of cinema and culture of the 1960s gained wider acceptance in the new decade and were mainstreamed -- as were its once radical filmmakers -- into American life and culture.
COM CI 590: Special Topics in Cinema and Media Studies
Six topics are offered for Fall 2017. Make be repeated for credit if section topic is different. Section A1: NBC: Anatomy of a Network. Explores the different stages of TV's development by using NBC as a case study. Examines the ways "America's network" has navigated the transition from radio to TV, monopolistic trends, inter-network competition, programming decisions, conglomeration, threats from cable and the Internet. Also offered as COM FT 532. Pre-req: CAS CI 303 or COM FT 303. Section B1: Cordless TV. Focuses on differing ways of watching television beyond the television set. Explores ideas of on-demand television and its effects on how television is made and marketed, what audiences are targeted, and how outlets like Netflix, Hulu, and Amazon are changing the television industry. Also offered as COM FT 554 A1. Pre-req: CAS CI 303 or COM FT 303. Section C1: Writing Film & TV Criticism. Examines both the history of film and television criticism and current practices in a variety of mass media. Students write reviews and thinkpieces that blend insightful analysis with an engaging voice. Also offered as COM FT 500. Pre-req: COM FT 250 or either CAS CI 303 or COM FT 303. Section D1: American Masterworks. A survey of American cinema from the silent era up to recent times, including films directed by such figures as Griffith, Chaplin, Keaton, Ford, Hawks, Capra, Welles, Hitchcock, Ray, Cassavetes, Altman, and Malick. Considers production history and cultural context. Also offered as COM FT 722 and COM FT 457. Section E1: Foundational Masterworks of American Independent Film. The foundational masterworks of American independent film. The course will focus on the masterworks created by the first generation of American independent filmmakers--works that changed American film history and continue to inspire generations of independent filmmakers with their example. Also offered as COM FT 554 C1. Section F1: Race, Gender, and Sci-Fi. Explores race, gender, and sexuality as central to science fiction on film and television via Alien, Star Wars, Doctor Who, Buffy the Vampire Slayer, among other works, to gauge how sci-fi has been used to fantasize radical elsewheres, engage Otherness, and confront issues from enslavement to artificial intelligence. Also offered as COM FT 554 B1.
COM CM 301: Principles and Practices of Public Relations
An introduction to the field of public relations: its theoretical origins, scope, and principles. Discussion focuses on researching problems, setting objectives, identifying audiences, designing messages, choosing communication channels, and evaluating results for all types of organizations. Ethical decision making, on-line communication, and career opportunities are also analyzed via case studies in the field. The format is a combination of informal lecture and small-group discussion, case analysis, and guest lecture.
COM CM 303: Organizational Structure and Behavior
Principles and practices in organizing and directing work flow in light of current findings from sociology, psychology, and industrial management studies. Topics covered include leadership, motivation, goal attainment, and other concepts against a background of organizational theory.
COM CM 311: Professional Presentations
Students will learn the essentials of effective presentation, from preparation (audience analysis, content development) to critical thinking when presenting. This course is designed to help students to incorporate theories and skills of effective communication in a variety of contests. Using a combination of lecture, discussion and hands-on practice and simulation, this course is designed to place students in common business and social settings that require a mastery of oral presentation skills in order to be successful. This course will also include instruction on the effective use of presentation software and interactive technology.
COM CM 313: Corporate Communication
Undergraduate Prerequisites: COM CM 301.
Explores the trends and issues affecting corporations, crisis management, public affairs communication, consumer affairs, employee relations, environmental problems, and issues of multinationals. Uses case studies.
COM CM 317: Introduction to Advertising
Explores the history, nature, function, and social and economic aspects of advertising: ethical responsibilities, psychological appeals, marketing, media research, product analysis, creative strategies, and agency operation. Students prepare comprehensive advertising plans, including marketing strategy and speculative advertising campaigns.
COM CM 321: Mass Communication Research
Introduction to the philosophy and process of social-scientific research and the most common methods used to study mass communication. Includes a variety of research methods, an examination of data-analysis procedures, and an analysis of mass communication issues.
COM CM 323: Design and New Media
Provides knowledge and practice for effective graphic design for all media. Develops a foundation in design principles and software skills including Illustrator, Photoshop, and InDesign. Students create projects demonstrating how graphic design is used to engage an audience and enhance comprehension of all forms of mass communication from traditional print to new media.
COM CM 331: Writing for Communication
Undergraduate Prerequisites: COM CO 201.
Intensive exposure to some of the basic writing formats in communication: news releases, letters, features, and profiles. Lead writing, editing, and techniques of interviewing. Extensive writing and rewriting. Develops basic writing skills for various audiences.
COM CM 345: Public Relations in Non-Profit Settings
Undergraduate Prerequisites: COM CM 301.
Students examine the role of managed communication and marketing in public relations problems unique to health, education, and human and public service organizations. Analysis of organizational structure, publics, public relations and communication programs, and fund-raising practices of these agencies.
COM CM 380: Theory and Process of Communication
Focuses on the processes and consequences of both interpersonal and mass communication and how they differ. Discussions include the nature of verbal and nonverbal communication and the role of language in cognitive processing. Review of the factors that have shaped the nature of contemporary media, their content, and their audiences. Examines theories of the process and effects of mass communication and how these relate to the goals and activities of professional communicators.
COM CM 405: New & Traditional Media Strategies
Undergraduate Prerequisites: COM CM 317.
Examines media planning, buying, and sales as performed by advertising agencies, clients and the media. Research sources providing data on media audiences and product usage are evaluated. Examines contemporary trends in communications media and their effects on advertisers.
COM CM 409: Persuasion and Public Opinion
The theories, strategies, and techniques of persuasion as a means of shaping public opinion and attitudes. How individuals, business, government, and institutions craft messages and communicate through the press, entertainment media, advertising, and public relations. Ascertaining and understanding the beliefs, attitudes, and values of groups and society.
COM CM 410: NSAC
Undergraduate Prerequisites: CM317
National Student Advertising Competition gives students the opportunity to participate in organizing and managing and executing a real world marketing communications program for a major brand. The class will represent BU in a national competition held in late spring. 2 cr.