The ability to report for a digital audience and engage readers with your coverage are two of the most prized skills in newsrooms today. Understanding your audience -- why people read, watch, and listen to what they do -- and being able to connect them to your journalism is often the difference between a story read by millions that delivers a major impact and one that disappears without a trace into the vastness of the Internet. Many newsrooms have developed entire departments dedicated to these skills, which are core to both editorial strategy and company success. They represent not only a growth area in the industry, but also an important potential starting point for eager journalists looking for a foot-in-the-door. More specifically, this course will give students a thorough grounding in the principles and skills of digital reporting, audience engagement, multimedia journalism today. They will learn how to nimbly master emerging technologies and report in a way that resonates deeply within their communities. They will come away with not only the core concepts behind these disciplines, but also hands-on abilities that they can use in the real world for internships and full-time jobs. We’ll employ lectures, journalism critiques, guest speakers from around the industry, and real-world assignments to educate our students.

Note that this information may change at any time. Please visit the MyBU Student Portal for the most up-to-date course information.