New Media & Public Relations

COM CM 743

Explores the effects of new media on the fundamental theories, models, and practices of public relations. Studies how websites, blogs, citizen journalism, social media, direct-to-consumer communication, podcasting, viral marketing, and other technology-enabled changes are affecting interpersonal, small group, and mass media relationships. Also covers and uses the interactive tools that are re-defining the practice of public relations. The course combines lecture, discussion, guest speakers, case study, and research to help students uncover and appreciate the power and potential of interactive media.

FALL 2021 Schedule

Section Instructor Location Schedule Notes
A1 Van Hoosear COM 109 TR 9:30 am-10:45 am Stamped Approval
Pre-req: CM701

SPRG 2022 Schedule

Section Instructor Location Schedule Notes
A1 Vanhoosear COM B31 T 12:30 pm-3:15 pm Stamped Approval
Grad Students
Only
Prereq of CM701
required
Class Full

Note that this information may change at any time. Please visit the Student Link for the most up-to-date course information.