Advertising Management
COM CM 721
Graduate Prerequisites: (COMCM708) - Administration of complete advertising program. Case study method used to explore the marketing mix, budgeting, media strategy, planning, coordinating advertising with promotion, working with client or agency, and the social responsibility of advertisers.
SPRG 2026 Schedule
Section | Instructor | Location | Schedule | Notes |
---|---|---|---|---|
A1 | Kesseli | M 6:30 pm-9:15 pm | The prerequisite for COMCM 721 is COMCM 708 |
SPRG 2026 Schedule
Section | Instructor | Location | Schedule | Notes |
---|---|---|---|---|
B1 | Rodriguez | R 6:30 pm-9:15 pm | The prerequisite for COMCM 721 is COMCM 708 |
Note that this information may change at any time. Please visit the MyBU Student Portal for the most up-to-date course information.