Fundamentals of Creative Development
COM CM 417
Undergraduate Prerequisites: (COMCM217 OR COMCM317) - Focus is on the strategic creative process in advertising including concept development, copywriting, visualization, and design. Assignments require conceiving solutions to client marketing challenges across a range of media. Teaches foundations for development of effective advertising: problem definition, strategic development, and conceptual idea generation through tangible executions.
FALL 2026 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| A1 | Lee | COM 211 | T 6:30 pm-9:15 pm | This course is on the Fall 2026 waitlist. Please visit the Department of Mass Communication, Advertising & PR’s webpage for the waitlist form. The prerequisite for COMCM 417 is COMCM 217. |
FALL 2026 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| B1 | Shamon | COM 214 | W 6:30 pm-9:15 pm | This course is on the Fall 2026 waitlist. Please visit the Department of Mass Communication, Advertising & PR’s webpage for the waitlist form. The prerequisite for COMCM 417 is COMCM 217. |
FALL 2026 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| C1 | Foley | COM 211 | TR 5:00 pm-6:15 pm | This course is on the Fall 2026 waitlist. Please visit the Department of Mass Communication, Advertising & PR’s webpage for the waitlist form. The prerequisite for COMCM 417 is COMCM 217. |
FALL 2026 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| D1 | Foley | COM 206 | MW 12:20 pm-2:05 pm | This course is on the Fall 2026 waitlist. Please visit the Department of Mass Communication, Advertising & PR’s webpage for the waitlist form. The prerequisite for COMCM 417 is COMCM 217. |
Note that this information may change at any time. Please visit the MyBU Student Portal for the most up-to-date course information.
