Programs Section Guidelines

The Programs section contains up to three levels:

• Main programs landing page (i.e., hyperlinked list of Programs)
• Program subject landing pages
• Individual degree program pages

Also submit to Creative Services:

• Links to other sections or sites

Main Programs Section Landing Page

This page is organized in tables listing subjects your school/college in alphabetical order and the associated degrees, hyperlinked to the relevant pages alongside them. Where relevant, the list may be broken into categories by department or school.

Examples: The College of Communication and the College of Fine Arts have tables broken out by department/school within the college.

General Information & Special Programs

In some cases there are special programs that don’t fit into a category, or general information that should accompany programs because it pertains to many or all of them. General information appears as a bulleted list above the table, with list items linking to appropriate pages. Special programs are treated similarly, appearing as a bulleted list below the table and hyperlinked to their individual pages.

Example: The College of Arts & Sciences has a program page with both general information and multiple special programs.

Programs Landing Pages without Tables

Some schools do not require the table structure because of the nature of their programs. Their program page is a list of degrees with hyperlinks to the individual degree pages.

Examples: The School of Hospitality Administration and the College of General Studies

Program Subject Landing Pages

In cases where a subject or program has more than one degree associated with it, it will have a landing page listing each degree or program offered and linking to the individual page for each. This page exists primarily to assist with user discovery through the right-hand navigation.

Individual Degree Program Pages

Individual Program pages describe necessary details about a specific degree program. Here are some tips on writing an Individual Program page:

• Think scannability and ease for the reader. Arrange information in bulleted lists when possible, and use subheads, etc. to create easy-to-digest chunks of information.
• Arrange courses in bulleted lists in order that they should be taken. Where order is not an issue, arrange alphabetically.
• Include credits after courses in parentheses with credits abbreviated cr.
• Where appropriate use first- and second-level subheads.
• Be consistent in your terminology and treatment of various programs (for example, if you lead a page with Requirements on one Program, follow suit in the others).

What information is appropriate to include on the Individual Program page?

Do Include	Do NOT Include
A paragraph or two of introduction, e.g., overview of the major/program, what the major/program prepares students for, what kind of job most graduates get, special opportunites (opportunities to publish) etc. but keep it short.	Complete explanation of a Program and its opportunites, attractions, relevance to the modern world, and so on (these belong on your school website)
Contact sidebar (if necessary)	“Marketing copy”  (e.g., “Why study at?”) for the major/program (this belongs on your school website)
Application/admissions information (if necessary)	General policy information (this belongs in the Policy section)
Requirements for the Program (if necessary)	General grade information (this belongs in the Policy section)
Grade requirements (info specific to a particular Program belongs in Program section; general detailed info belongs in Policies)
Other policies specific to this program (if necessary)
Licensure information (if necessary)
Special examinations relating to the Program
Other academic information specific to the Program (as necessary)

Examples of Program pages with concise, complete information and degree requirements:

• MS in Journalism—includes concentrations set up as collapsible content for user-friendly navigation
• BS in Health Science