Kristen Janes

As Marketing Manager at Agganis Arena, Kristen supports the development of marketing strategies and crafts digital content to effectively promote a diverse array of events to varied audiences. She is a digital communications professional specializing in media content creation, with extensive expertise in photography, graphic design, and social media management.

Proficient in Adobe Creative Cloud applications, including Photoshop, Lightroom, Illustrator, InDesign, and Premiere, Kristen designs and manages digital promotional materials, in-game graphics, and targeted advertising campaigns that maximize brand exposure.

Additionally, she oversees Agganis Arena’s game day marketing initiatives for BU Hockey, ensuring the seamless execution of promotional activities and an exceptional experience for sponsors, partners, and fans alike.

Kristen’s core focus is to showcase a brand’s identity and mission through thoughtful, tailored content that captivates audiences, strengthens sponsor relationships, and drives measurable value for partners.