Agganis Arena

Experience the Energy. Amplify Your Brand.

At Agganis Arena, every event is a stage for unforgettable moments, and your brand can be part of the action. From sold-out hockey games to chart-topping concerts, this is where Boston’s most passionate fans come together. Connect with a captive audience and turn excitement into lasting brand impact.

Step Inside the Action

Every spotlight, every cheer, every unforgettable performance begins here. Agganis Arena isn’t just a venue, it’s the heartbeat of Boston University’s live entertainment. When the puck drops or the first chord strikes, your brand is in the middle of the moment, connecting with fans when they’re most engaged and energized.

Agganis Arena sits at the heart of Boston University’s vibrant campus, an iconic 290,000-square-foot venue that delivers unmatched exposure for your brand. Home to Terrier hockey and a year-round lineup of top-tier concerts, family shows, and special events, the arena draws more than 250,000 engaged fans annually. With flexible seating for 6,150 at hockey and ice shows, and over 7,000 for concerts and large-scale events, Agganis offers a powerful platform to connect with a loyal, diverse audience. Sponsorship here isn’t just visibility, it’s a partnership that puts your brand at the center of unforgettable moments.