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Vol. V No. 8 · 05 October 2001 |
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B.U. Bridge is published by the Boston University Office of University Relations.
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Ads pitching patriotism backfire, say COM faculty
In the days following the September 11 terrorist attacks, the suspension of normal life in this country created a dilemma for U.S. companies: should they participate in the nation's mourning by addressing the tragedies in ads, by not advertising, or by conducting business as usual, the way officials like New York Mayor Rudy Giuliani and President George Bush implored people to do?
Through
a lens darkly
Film study shows roles favor older men, stereotype
women
From
muscle mass to lizards
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UROP symposium showcases undergraduate research
Slow, progressive resistance strength training has been proven to increase muscle strength in the elderly. But is high-velocity power training even more effective? That is the question Rochelle Lima wanted to answer, so she tapped into the Undergraduate Research Opportunities Program (UROP) at BU.
Following
Darwin's footsteps
Evolutionary
science a natural selection for BU biologist
Faculty/Staff Assistance Office
SPORTS
Men's soccer hopes for revival of last decade's
success
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28
September 2001
Boston University
Office of University Relations