P.h.D., Assistant Professor, University of Houston – Conrad N. Hilton College of Hotel and Restaurant Management
- Title P.h.D., Assistant Professor, University of Houston – Conrad N. Hilton College of Hotel and Restaurant Management
- Education B.B.A , M.B.A. Korea Aerospace University
M.S., Text Tech University
Ph.D., University of Massachusetts Amherst
Minwoo Lee, P.h.D., is an Assistant Professor at the Conrad N. Hilton College of Hotel and Restaurant Management at the University of Houston. Dr. Lee is an author of more than 30 peer-reviewed journal articles, books, book chapters, and trade articles in hospitality, tourism, and information systems. His research focuses on the impact of innovative hospitality technologies, persuasion and decision-making, service innovation, big data and business analytics, and machine learning in the hospitality and tourism context. Dr. Lee has won several research excellence awards and worked as a consultant and research associate for Accor Hotel, Hilton, and IHG. He currently leads the Data Analytics and Service Innovation Lab and serves as Assistant Editor for Journal of Hospitality and Tourism Technology and an editorial board member for leading hospitality and tourism journals. Dr. Lee earned his B.B.A and M.B.A. in Management Science from Korea Aerospace University, M.S. in Management Information Systems from Text Tech University, and his Ph.D. in Management from the University of Massachusetts Amherst.
Efficiency: The Next Frontier of Hotel Revenue Management, Boston Hospitality Review – July, 2021