Lisa C. Wan
Associate Professor, The Chinese University of Hong Kong; Director, The Centre for Hospitality and Real Estate Research
- Title Associate Professor, The Chinese University of Hong Kong;
Director, The Centre for Hospitality and Real Estate Research
Professor Lisa C. Wan is an Associate Professor of School of Hotel and Tourism Management and Department of Marketing at The Chinese University of Hong Kong (CUHK) Business School. She is also the Director for the Centre for Hospitality and Real Estate Research. Prof. Wan’s research interests include consumer/tourist reactions to service robots and technologies, cross-cultural consumer behaviour, consumer/tourist green consumption, and tourist misbehaviors. Her works has appeared in the top-tier Marketing and Hospitality journals, including Journal of Consumer Research, Journal of International Marketing, Journal of the Association for Consumer Research, Journal of Business Research, Annals of Tourism Research, Tourism Management, International Journal of Hospitality Management, and Journal of Hospitality and Tourism Research, etc. She reviews for major Marketing and Hospitality journals.
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