Julie Freeman

With 30 years of experience, Julie is an expert at creating innovative programs that build and elevate travel and hospitality brands through media relations, consumer engagement, and strategic partnerships and events at the local, national, and international levels. She leads the agency’s public relations, social media and experiential marketing practice across the Americas in addition to MMGY Global’s New York City office. Julie’s hands-on approach is evident, as she’s personally involved in overseeing business development plus strategy and implementation of programs for the agency’s growing portfolio of clients, ensuring they integrate into overall marketing efforts and generate maximum exposure and impact. In 2023, Julie was named a Changemaker as part of PR News’ Top Women in PR Awards, and she has won numerous HSMAI Adrian Awards for her work. Julie currently serves as Co-Chair of Destination International’s PR and Communications Committee and HSMAI’s Adrian Awards Steering Committee. Previously, Julie spent 17 years at Edelman, helping to build the firm’s global tourism and hospitality offering as executive vice president and deputy global director.

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