Skip to Main Content
Boston University
  • Bostonia
  • BU Today
  • The Brink
  • University Publications

    • Bostonia
    • BU Today
    • The Brink
  • School & College Publications

    • The Record
Other Publications
BU Today
  • Sections
News, Opinion, Community

Knowing BU from Rhett to ResLife

BU People: Laura De Veau wants students to love their campus experience

January 3, 2007
  • Jessica Ullian
Twitter Facebook
Laura De Veau (COM'89, SED'95), assistant director of residence life, has 20 years of experience in higher education. Photo by Kalman Zabarsky

Laura De Veau has an unusual perspective on Boston University — one that she cultivated from inside the head of Rhett the Terrier.

De Veau (COM’89, SED’95), assistant director of residence life, began her career as the University mascot during her sophomore year. For nearly three years, she traveled with BU sports teams, visiting the NCAA tournament once with the men’s basketball team and traveling to England with the football team when it played Richmond University in London.

More than 15 years after graduation, she’s still Rhett to some people on campus. “Once a mascot, always a mascot,” she says. “It will never go away.”

The spirit of adventure that led her to put on the Terrier costume 20 years ago — and the sense of humor that kept her cheering through sports events, bookstore appearances, and an ill-fated attempt at ice skating in the costume — have stayed with De Veau as well and have brought her back to BU repeatedly throughout her career. Since graduating, she’s worked as an assistant director of marketing in the athletics department and a hall director in residence life and also held jobs in student affairs at Babson College and Indiana University of Pennsylvania. She’s also worked periodically as a stand-up comic around Boston and serves on the American Council of Higher Education women’s council for the region.

She says that while her years of experience in higher education have certainly provided her with a wealth of knowledge about BU, working at different institutions was even more important because she gained perspective on what goes into making a successful higher education experience: a mix of the right people, good programs, and a highly contagious level of enthusiasm.

“Students can tell that I really enjoy what I do,” De Veau says, “and ultimately that’s what makes them responsive.”

In her current position — which she’s held since 2005 — De Veau hires, trains, and evaluates the ResLife staff, comprising 270 resident assistants and full-time employees. She runs the intensive RA training sessions in August, supervises the selection process throughout the second semester, oversees the Wellness operation, and works with a range of other offices to make sure students have access to every possible resource. She also supervises the faculty-in-residence program, which helps students and faculty build connections by housing professors in University residence halls. Like many other ResLife staffers, De Veau also maintains her own connection to the community by living on campus; she and her husband, Shawn (LAW’94), the dean of students at Merrimack College in North Andover, Mass., live in a dormitory on Bay State Road. “I think the halls are a pretty dynamic place to be,” she says.

After eight years in ResLife and two decades on campus, De Veau is widely known around the University for her energetic RA training sessions, her performance at the Reunion Weekend comedy show each spring, and — to those in the know — her stint as Rhett. Although she admits that some people would call her a diva, she says her “big personality” helps students feel she’s approachable, which is essential, since she’s responsible for more than 200 student employees. She does sometimes enjoy the spotlight, she says, but she gets the most satisfaction from students knowing their floormates’ names, not her own.

“I don’t care if they know who I am or what I do,” she says. “I love it when I’m in a residence hall and hear someone say, ‘I love living here,’ or ‘I’m going to an RHA event,’ or ‘My RA’s a great person.’ That means that something I’m doing is going well.”

Jessica Ullian can be reached at jullian@bu.edu.

Explore Related Topics:

  • Alumni
  • Residence Life
  • Rhett
  • Staff
  • Students
  • Share this story

Share

Knowing BU from Rhett to ResLife

Share

  • Twitter
  • Facebook
  • Reddit
  • LinkedIn
  • Email
  • Jessica Ullian

    Jessica Ullian Profile

Latest from BU Today

  • Public Health

    Americans Are Buying More European Sunscreens. Are They Better Than Domestic Ones?

  • Film & TV

    Did You Win Starbucks Gift Cards in Our Superman Trivia Quiz?

  • Social Media

    A Viral Marriage Proposal Raises Privacy Questions in the Social Media Age

  • Things-to-do

    Our List of Outdoor Concerts to Enjoy This Summer

  • Arts & Culture

    This CFA Student Is Using Art to Help Medical Patients

  • Film & TV

    Why Do We Keep Watching Reality Dating Shows?

  • University News

    Boston University Announces Budget Cuts, Layoffs Amid Financial Pressures

  • Social Media

    COM Class Teaches Students How to Promote Their Content Online

  • Things-to-do

    How to Spend the July Fourth Weekend in Boston

  • Things-to-do

    Best Places to Watch Fireworks in Boston This Fourth of July

  • 25 Charles River Campus Faculty Receive Promotions

  • Books

    With Summer Officially Here, 10 Great Beach Reads

  • Things-to-do

    Want to Beat the Summer Heat? Check Out One of the Boston Area’s Many Public Pools

  • Business & Law

    BU Legal Scholars Assess Supreme Court Ruling Limiting Nationwide Injunctions

  • Film & TV

    Learning Through Screen Time

  • University News

    Boston University to Seek External Recommendations for Athletics Policies and Practices

  • University News

    BU’s Jack Parker Elected to the Hockey Hall of Fame

  • BU Soundcheck

    BU Soundcheck: Ronona J

  • Film & TV

    COM Students Win New England Emmy Award for 2024 BUTV10 Election Coverage

  • Watch Now

    How BU’s Lawns Can Help Reduce Carbon Emissions

Section navigation

  • Sections
  • Must Reads
  • Videos
  • Series
  • Close-ups
  • Archives
  • About + Contact
Get Our Email

Explore Our Publications

Bostonia

Boston University’s Alumni Magazine

BU Today

News, Opinion, Community

The Brink

Pioneering Research from Boston University

  • Twitter
  • Facebook
  • Youtube
  • LinkedIn
  • Instagram
  • Weibo
  • TikTok
© Boston University. All rights reserved. www.bu.edu
© 2025 Trustees of Boston UniversityPrivacy StatementAccessibility
Boston University
Notice of Non-Discrimination: Boston University prohibits discrimination and harassment on the basis of race, color, natural or protective hairstyle, religion, sex or gender, age, national origin, ethnicity, shared ancestry and ethnic characteristics, physical or mental disability, sexual orientation, gender identity and/or expression, genetic information, pregnancy or pregnancy-related condition, military service, marital, parental, veteran status, or any other legally protected status in any and all educational programs or activities operated by Boston University. Retaliation is also prohibited. Please refer questions or concerns about Title IX, discrimination based on any other status protected by law or BU policy, or retaliation to Boston University’s Executive Director of Equal Opportunity/Title IX Coordinator, at titleix@bu.edu or (617) 358-1796. Read Boston University’s full Notice of Nondiscrimination.
Search
Boston University Masterplate
loading Cancel
Post was not sent - check your email addresses!
Email check failed, please try again
Sorry, your blog cannot share posts by email.
Knowing BU from Rhett to ResLife
0
share this