Principles and Practices of Advertising
COM CM 708
Overview of the nature, function, practice, and social, economic, and behavioral aspects of advertising. Student teams develop advertising plans, create campaigns, and explore problems of account management, creativity, production, and ethics. 1st sem.
FALL 2025 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| B1 | Borden | COM 212 | MW 12:20 pm-2:05 pm | All seats are reserved for incoming 1st year COM graduate students. |
FALL 2025 Schedule
| Section | Instructor | Location | Schedule | Notes |
|---|---|---|---|---|
| C1 | Greenberg | CDS 463 | W 6:30 pm-9:15 pm | All seats are reserved for incoming 1st year COM graduate students. |
Note that this information may change at any time. Please visit the MyBU Student Portal for the most up-to-date course information.
