Digital Media and PR
COM CM 443
Undergraduate Prerequisites: COM CM215 - Explores the effects of new media on the fundamental theories, models, and practices of public relations. Studies how websites, blogs, citizen journalism, social media, direct-to-consumer communication, podcasting, viral marketing, and other technology-enabled changes are affecting interpersonal, small group, and mass media relationships. Also covers and uses the interactive tools that are re-defining the practice of public relations. The course combines lecture, discussion, guest speakers, case study, and research to help students uncover and appreciate the power and potential of interactive media.
FALL 2025 Schedule
Section | Instructor | Location | Schedule | Notes |
---|---|---|---|---|
B1 | Lee | COM 215 | T 12:30 pm-3:15 pm | The prerequisite for COMCM 443 is COMCM 215. |
SPRG 2026 Schedule
Section | Instructor | Location | Schedule | Notes |
---|---|---|---|---|
A1 | Lee | M 2:30 pm-5:15 pm | The prerequisite for COMCM 443 is COMCM 215 |
Note that this information may change at any time. Please visit the MyBU Student Portal for the most up-to-date course information.