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PRLab is a student-staffed, pro bono public
relations agency overseen by Professor Steve Quigley.
PRLab students provide direct, hands-on public relations
services to greater Boston-area non-profits and governmental
organizations.
Through extensive on-site work experience, classroom
presentations and field
trips, students expand their public relations
knowledge and skills and learn what it’s like to
work in a public relations agency. At
the end of the semester, students submit a portfolio showcasing
their work.
Who takes it?
PRLab (CM 473) meets on Mondays from 2:00-4:00 and is open
to public relations students who have completed CM301 (Intro
to PR) and CM331 (Mass Comm. Writing).
Students can enroll for two or four credits per semester. Two-credit
students are required to work at least seven hours per
week in the field while four-credit students work at least
14 hours per week for their client. Students may apply four
credits of PRLab to fulfill a public relations graduation
requirement.
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"If
I didn't have the people-power from PRLab, there is no way
I could do my job."
Bea Cravatta, Director at Chelsea Community Schools

Natalie Boyd, COM '06 and Arthur the Aardvark at Children's Hospital
Boston

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