Undergraduate Prerequisites: (COMCM217 & COMCM417) - A course for aspiring art directors/designers and copywriters interested in the creative side of the advertising industry. Students work in teams of two or three or individually to develop creative ideas, campaigns, and an entry-level portfolio of work (print, video, digital, mobile, experiential). A workshop-like environment, mirroring an advertising agency, is augmented with lectures and case studies.