Designed to teach business students the strategic value gained from a competitive advantage perspective around the organizational planning, implementation strategies and on-going modification strategies regarding the process of building functioning web applications on multiple platforms. The course will utilize a number of approaches throughout the semester which will enable students who are not hard-core programmers to learn what code does, how to write and utilize existing code modules and why and how it works, doesn't work, creates challenges and opportunities in an organizational structure . The goal at the end of the semester is for students to have a very thorough theoretical understanding, appreciation and application of the development process in surrounding Web strategies and applications for business.