Portfolio Development II
COM CM 437
A continuation of Portfolio Development I, this course covers the final stages of portfolio development. Students refine concepts, revise and improve the details of the art direction and copywriting and broaden the range of samples to cover a wide variety of products, services and target audiences. Executional strategies, tactics and values for the preparation of comped work, as well as final presentation of portfolios will also be covered. 4 cr, 1st sem.

