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Category: Technology Development

The Journey to Impact: Watch Your Language

Are you working on an idea to impact a customer, audience, or market? (Since we have policy people in the audience whose “market” is the government, let’s define “market” as the audience you wish to adopt your idea.) Whether you plan to start a company, license to a third party, or collaborate with the government […]

The Innovator’s Quarterly: Advice from Experts for Aspiring Academic Innovators

April 2022 | News from BU Industry Engagement and Technology Development Spotlight Photonics Pioneer Named BU Innovator of the Year Professor Selim Ünlü, Electrical & Computer Engineering (ENG), has pioneered devices and technologies that find security flaws in the construction of computer chips and detect viral pathogens in medical samples. Ünlü holds 18 patents and […]

The Innovator’s Quarterly: How BU’s NEIDL Increased Industry Support Fourfold

November 2021 | News from BU Industry Engagement and Technology Development Spotlight Microbiologist Robert Davey and his team research the novel coronavirus wearing full biocontainment suits in the highest possible containment setting, the Biosafety Level 4 lab at BU’s National Emerging Infectious Diseases Laboratories (NEIDL). How BU’s NEIDL Increased Industry Support Four-Fold In 2020, NEIDL […]

The Journey to Impact: Equity Investors and Updates

This fall we launched a new program titled “Invasion of the Equity Investors.” I specifically named the investors “equity investors” to ensure there’s no mistake about the nature of the transaction in the offing. Equity investors (Angels and venture capitalists) purchase shares in your company in return for cash. The ‘”invasion” was chosen to attract attention, or perhaps make you smile. They are one source of funding. There are many, many additional and alternative forms of funding besides equity (click here for a posted presentation on the subject), but that’s a conversation for another day. We had three investors scheduled thus far this semester. One more will listen to pitches on November 4. We’ll be inviting more next semester.

Journey to Impact: New Resources, Events, and Opportunities

Here’s a misunderstood word: commercialization. The University of Pittsburgh offers a straightforward definition: “Commercialization is the process by which a new product or service is introduced into the general market.” That’s it. Too often, commercialization is misunderstood to mean “sales and marketing.” Those tasks are components of commercialization; they are not synonymous with the word. I suppose it’s because commerce is the root of commercialization so people’s minds go right to the transaction side of business (sales and marketing).