{"id":39658,"date":"2018-10-21T17:32:35","date_gmt":"2018-10-21T21:32:35","guid":{"rendered":"https:\/\/www.bu.edu\/research\/?p=39658"},"modified":"2023-04-08T17:37:27","modified_gmt":"2023-04-08T21:37:27","slug":"lights-camera-action-broadcast-interview-tips-tricks-2018","status":"publish","type":"post","link":"https:\/\/www.bu.edu\/research\/2018\/10\/21\/lights-camera-action-broadcast-interview-tips-tricks-2018\/","title":{"rendered":"Lights. Camera. Action: Broadcast Interview Tips & Tricks (2018)"},"content":{"rendered":"

Less than comfortable speaking on live TV or radio?<\/strong> You are not alone. However, learning how to present yourself on camera and during an interview, is key to communicating your expertise and increasing visibility for your research. Join your colleagues for a panel discussion about the broadcast industry, how it has grown beyond TV and radio to include podcasts and social media, where to look for media opportunities, and how to ace your next on-air interview.<\/p>\n

In this session, you will hear from faculty members about their experience as interviewees as well as from producers, journalists, and public relations professionals about the difference between print and broadcast interviews, the power of broadcast in elevating research and thought-leadership, and how to best prepare for each type of interview. You\u2019ll come away from the discussion with the ability to evaluate broadcast opportunities strategically and engage in interviews with confidence.<\/p>\n

Watch Recording\u00a0<\/a><\/p>\n

\n

Meet the Panel:<\/strong><\/p>\n

Moderator<\/strong>: Mike Fernandez, Professor of Strategic Communication, Boston University<\/p>\n

Mike\u00a0Fernandez is a professor of strategic communication at BU\u2019s College of Communication.\u00a0At 23 he was the youngest press secretary in the history\u00a0of the U.S. Senate.\u00a0 As a chief communications officer for five Fortune 100 companies including the world\u2019s largest privately-held company, Cargill, and the former U.S. CEO for Burson-Marsteller, he has counseled CEOs, government officials, and leaders of NGOs and universities on how to best navigate the media.\u00a0 He and his teams have won most of the top honors in public relations and marketing.\u00a0 He is the recipient of the Alexander Hamilton Medal from the Institute for Public Relations and was inducted into\u00a0PR Week\u2019s<\/em>\u00a0Public Relations Hall of Fame.<\/p>\n

Panelist<\/strong>: Lindsay Schwimer, Manager, Media Relations Strategy, PAN Communications<\/p>\n

Panelist: <\/strong>Arianne Chernock, Associate Professor of History, Boston University<\/p>\n

Panelist: <\/strong>Joe Bergantino, Co-founder and Executive Director Emeritus of the New England Center for Investigative Reporting as well as Clinical Professor Emeritus\u00a0at Boston University<\/p>\n

Panelist: <\/strong>Sarah Grucza, Communications Specialist, Ash Center for Democratic Governance and Innovation, Harvard University<\/p>\n

Panelist: <\/strong>Rachel Lapal, Assistant Vice President of Public Relations | Social Media, Boston University<\/p>\n","protected":false},"excerpt":{"rendered":"

Less than comfortable speaking on live TV or radio? You are not alone. However, learning how to present yourself on camera and during an interview, is key to communicating your expertise and increasing visibility for your research. Join your colleagues for a panel discussion about the broadcast industry, how it has grown beyond TV and […]<\/p>\n","protected":false},"author":20926,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[633,635,640],"tags":[],"_links":{"self":[{"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/posts\/39658"}],"collection":[{"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/users\/20926"}],"replies":[{"embeddable":true,"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/comments?post=39658"}],"version-history":[{"count":6,"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/posts\/39658\/revisions"}],"predecessor-version":[{"id":43955,"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/posts\/39658\/revisions\/43955"}],"wp:attachment":[{"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/media?parent=39658"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/categories?post=39658"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.bu.edu\/research\/wp-json\/wp\/v2\/tags?post=39658"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}