{"id":10248,"date":"2024-08-06T16:54:19","date_gmt":"2024-08-06T20:54:19","guid":{"rendered":"https:\/\/www.bu.edu\/questrom\/profiles\/patrick-kaufmann\/"},"modified":"2026-04-25T15:19:53","modified_gmt":"2026-04-25T19:19:53","slug":"patrick-kaufmann","status":"publish","type":"profiles","link":"https:\/\/www.bu.edu\/questrom\/profiles\/patrick-kaufmann\/","title":{"rendered":"Patrick Kaufmann"},"content":{"rendered":"\n\n\n<div class=\"wp-block-group alignfull profile__standard-wrapper has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n<div class=\"wp-block-columns profile__columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column profile__left-column is-layout-flow wp-container-core-column-is-layout-3bd72ab2 wp-block-column-is-layout-flow\"><figure class=\"profile__image wp-block-post-featured-image\"><img decoding=\"async\" alt=\"Patrick Kaufmann\" style=\"object-fit:contain\" class=\"wp-post-image\" src=\"http:\/\/questromapps.bu.edu\/images\/facstaff\/KaufmannPatrick.jpg\" \/><\/figure>\n\n<aside class=\"profile__contact profile__contact--api wp-block-amp-profile-contact\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\n  <h5>Contact<\/h5>\n  <div class=\"profile__contact-row\">\n              <div class=\"profile__contact-cell profile__contact-cell--email\">\n        <h6 class=\"wp-block-heading has-h-8-font-size\" style=\"font-weight: 500; text-transform: uppercase; margin-top: 0px;\">\n        Email\n      <\/h6>\n      <p class=\"has-p-2-font-size\">\n        <a href=\"mailto:patk@bu.edu\" itemprop=\"email\">\n          patk@bu.edu        <\/a>\n      <\/p>\n    <\/div>\n          <\/div>\n\n      <div class=\"profile__contact-buttons\">\n              <div class=\"wp-block-button is-style-primary-button\">\n          <a class=\"wp-block-button__link wp-element-button\" href=\"http:\/\/questromapps.bu.edu\/faculty\/uploadFiles\/cvUploadsProfile\/MK_Kaufmann_Patrick_CV.pdf\">\n            Download CV\n          <\/a>\n        <\/div>\n                <\/div>\n  \n      <div class=\"profile__contact-row\">\n\n                    <div class=\"profile__contact-cell profile__contact-cell--bu\">\n          <h6 class=\"wp-block-heading has-h-8-font-size\" style=\"font-weight: 500; text-transform: uppercase; margin-top: 0px\">\n            Boston University <br \/>\n            Questrom School of Business\n          <\/h6>\n                        <p class=\"has-p-2-font-size\" itemprop=\"address\">\n                Rafik B. Hariri Building <br \/>\n                595 Commonwealth Avenue <br \/>\n                Boston, MA 02215\n              <\/p>\n                  <\/div>\n          <\/div>\n  <\/aside><\/div>\n\n\n\n<div class=\"wp-block-column profile__right-column is-layout-flow wp-container-core-column-is-layout-3bd72ab2 wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group profile__header-container has-global-padding is-layout-constrained wp-container-core-group-is-layout-7db9d80f wp-block-group-is-layout-constrained\" style=\"padding-right:0;padding-left:0\">\n<div class=\"wp-block-group profile__header-content has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"wp-block-post-title\">Patrick Kaufmann<\/h2>\n<div class=\"alignfull wp-block-amp-profile-position\">\n\t\t\t<p class=\"has-text-align-left has-text-transform-uppercase has-p-2-font-size\" style=\"text-transform: uppercase; font-weight: 600\">\n\t\t\tProfessor Emeritus, Marketing\t\t<\/p>\n\t<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-amp-profile-bio\">\n\t<p>Patrick Kaufmann is an Everett W. Lord Distinguished Faculty Scholar and Professor of Marketing.  He joined BU&#8217;s faculty in September 1998 and was Chair of the Marketing Department from 2001 until 2012. Professor Kaufmann received a BA in Economics from Georgetown University in 1968, a JD from Boston College Law School in 1974, an MBA from Wharton in 1980, and a Ph.D. in Marketing from Northwestern University in 1985. From 1985 to 1991, he was an Assistant Professor at the Harvard Business School, and from 1991 to 1998, he was an Associate Professor and Professor of Marketing at Georgia State University. Professor Kaufmann&#8217;s research is in the areas of franchising, channels of distribution and public policy and has published articles in a wide variety of scholarly journals including the Journal of Consumer Research, Journal of Marketing, the Journal of Law and Economics, the Journal of Public Policy &amp; Marketing, and the Journal of Retailing. He serves on the Editorial Boards of the Journal of Retailing and the Journal of Public Policy &amp; Marketing. He is a member of the International Society of Franchising, served on its executive committee from 1992 to 2014 and chaired the ISOF in 1992 and 2010.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-amp-profile-data profile-data\">\n\n<div class=\"wp-block-group profile__data-section has-global-padding is-layout-constrained wp-block-group-is-layout-constrained wp-block-amp-profile-education\">\n\t<h5 class=\"wp-block-heading\" style=\"font-weight: 500\">\n\tEducation\t<\/h5>\n\n\t<div class=\"wp-block-group profile__data-row has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\t\t<p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">PhD, Kellogg\/Northwestern University, 1985<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">MBA, Wharton\/University of PA, 1980<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">JD, Boston College Law School, 1974<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">BA, Georgetown University, 1968<\/p>\t\t<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n<div class=\"wp-block-group profile__data-section has-global-padding is-layout-constrained wp-block-group-is-layout-constrained wp-block-amp-profile-publications\">\n\t<h5 class=\"wp-block-heading\" style=\"font-weight: 500\">\n\tPublications\t<\/h5>\n\n\t<div class=\"wp-block-group profile__data-row has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\t<p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Hsu, L., Kaufmann, P., Srinivasan, S. (2017). &#8220;How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?&#8221;, <i>Journal of Retailing<\/i>, <i>93<\/i> (3),  350-368<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Hsu, L., Kaufmann, P., Srinivasan, S. (2017). &#8220;How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?&#8221;, <i>Journal of Retailing<\/i>, <i>93<\/i> (3),  350-368<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Winsor, R., Manolis, C., Kaufmann, P., Kashyap, V. (2012). &#8220;Manifest Conflict and Conflict Aftermath in Franchise Systems: A 10-Year Examination*&#8221;, <i>Journal of Small Business Management<\/i>, <i>50<\/i> (4),  621-651<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Dant, R., Gr\u00fcnhagen, M., Kaufmann, P., Brown, J., Cliquet, G., Robicheaux, R. (2012). &#8220;Chronicling the Saga of 25 Years of International Society of Franchising&#8221;, <i>Journal of Small Business Management<\/i>, <i>50<\/i> (4),  525-538<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Lawrence, B., Kaufmann, P. (2011). &#8220;Identity in Franchise Systems: The Role of Franchisee Associations&#8221;, <i>Journal of Retailing<\/i>, <i>87<\/i> (3),  285-305<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Lawrence, B., Kaufmann, P. (2011). &#8220;Identity in Franchise Systems: The Role of Franchisee Associations&#8221;, <i>Journal of Retailing<\/i>, <i>87<\/i> (3),  285-305<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Lawrence, B., Kaufmann, P. (2010). &#8220;Franchisee Associations: Strategic Focus or Response to Franchisor Opportunism&#8221;, <i>Journal of Marketing Channels<\/i>, <i>17<\/i> (2),  137-155<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">BROOKS, C., KAUFMANN, P., LICHTENSTEIN, D. (2008). &#8220;Trip chaining behavior in multi-destination shopping trips: A field experiment and laboratory replication&#8221;, <i>Journal of Retailing<\/i>, <i>84<\/i> (1),  29-38<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Kaufmann, P., Donthu, N., Brooks, C. (2007). &#8220;An Illustrative Application of Multi-Unit Franchise Expansion in a Local Retail Market&#8221;, <i>Journal of Marketing Channels<\/i>, <i>14<\/i> (4),  85-106<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Brown, J., Dant, R., Ingene, C., Kaufmann, P. (2005). &#8220;Supply chain management and the evolution of the \u201cBig Middle\u201d&#8221;, <i>Journal of Retailing<\/i>, <i>81<\/i> (2),  97-105<\/p><p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Brooks, C., Kaufmann, P., Lichtenstein, D. (2004). &#8220;Travel Configuration on Consumer Trip-Chained Store Choice&#8221;, <i>Journal of Consumer Research<\/i>, <i>31<\/i> (2),  241-248<\/p>\t\t<\/p>\n\t<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"bu_is_from_api":true,"buID":"U61932216","lastName":"Kaufmann","firstName":"Patrick","middleName":"","suffixName":"","phone":"","email":"patk@bu.edu","pronouns":"","cv":"http:\/\/questromapps.bu.edu\/faculty\/uploadFiles\/cvUploadsProfile\/MK_Kaufmann_Patrick_CV.pdf","website":"","office":"","address":"595 Commonwealth Ave","bio":"Patrick Kaufmann is an Everett W. Lord Distinguished Faculty Scholar and Professor of Marketing.  He joined BU's faculty in September 1998 and was Chair of the Marketing Department from 2001 until 2012. Professor Kaufmann received a BA in Economics from Georgetown University in 1968, a JD from Boston College Law School in 1974, an MBA from Wharton in 1980, and a Ph.D. in Marketing from Northwestern University in 1985. From 1985 to 1991, he was an Assistant Professor at the Harvard Business School, and from 1991 to 1998, he was an Associate Professor and Professor of Marketing at Georgia State University. Professor Kaufmann's research is in the areas of franchising, channels of distribution and public policy and has published articles in a wide variety of scholarly journals including the Journal of Consumer Research, Journal of Marketing, the Journal of Law and Economics, the Journal of Public Policy & Marketing, and the Journal of Retailing. He serves on the Editorial Boards of the Journal of Retailing and the Journal of Public Policy & Marketing. He is a member of the International Society of Franchising, served on its executive committee from 1992 to 2014 and chaired the ISOF in 1992 and 2010.","bu_profile_image_url":"http:\/\/questromapps.bu.edu\/images\/facstaff\/KaufmannPatrick.jpg","position":["Professor Emeritus, Marketing"],"education":["PhD, Kellogg\/Northwestern University, 1985","MBA, Wharton\/University of PA, 1980","JD, Boston College Law School, 1974","BA, Georgetown University, 1968"],"publications":["Hsu, L., Kaufmann, P., Srinivasan, S. (2017). \"How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?\", <i>Journal of Retailing<\/i>, <i>93<\/i> (3),  350-368","Hsu, L., Kaufmann, P., Srinivasan, S. (2017). \"How Do Franchise Ownership Structure and Strategic Investment Emphasis Influence Stock Returns and Risks?\", <i>Journal of Retailing<\/i>, <i>93<\/i> (3),  350-368","Winsor, R., Manolis, C., Kaufmann, P., Kashyap, V. (2012). \"Manifest Conflict and Conflict Aftermath in Franchise Systems: A 10-Year Examination*\", <i>Journal of Small Business Management<\/i>, <i>50<\/i> (4),  621-651","Dant, R., Gr\u00fcnhagen, M., Kaufmann, P., Brown, J., Cliquet, G., Robicheaux, R. (2012). \"Chronicling the Saga of 25 Years of International Society of Franchising\", <i>Journal of Small Business Management<\/i>, <i>50<\/i> (4),  525-538","Lawrence, B., Kaufmann, P. (2011). \"Identity in Franchise Systems: The Role of Franchisee Associations\", <i>Journal of Retailing<\/i>, <i>87<\/i> (3),  285-305","Lawrence, B., Kaufmann, P. (2011). \"Identity in Franchise Systems: The Role of Franchisee Associations\", <i>Journal of Retailing<\/i>, <i>87<\/i> (3),  285-305","Lawrence, B., Kaufmann, P. (2010). \"Franchisee Associations: Strategic Focus or Response to Franchisor Opportunism\", <i>Journal of Marketing Channels<\/i>, <i>17<\/i> (2),  137-155","BROOKS, C., KAUFMANN, P., LICHTENSTEIN, D. (2008). \"Trip chaining behavior in multi-destination shopping trips: A field experiment and laboratory replication\", <i>Journal of Retailing<\/i>, <i>84<\/i> (1),  29-38","Kaufmann, P., Donthu, N., Brooks, C. (2007). \"An Illustrative Application of Multi-Unit Franchise Expansion in a Local Retail Market\", <i>Journal of Marketing Channels<\/i>, <i>14<\/i> (4),  85-106","Brown, J., Dant, R., Ingene, C., Kaufmann, P. (2005). \"Supply chain management and the evolution of the \u201cBig Middle\u201d\", <i>Journal of Retailing<\/i>, <i>81<\/i> (2),  97-105","Brooks, C., Kaufmann, P., Lichtenstein, D. 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