{"id":10122,"date":"2024-08-06T16:47:29","date_gmt":"2024-08-06T20:47:29","guid":{"rendered":"https:\/\/www.bu.edu\/questrom\/profiles\/remi-trudel\/"},"modified":"2026-08-13T16:37:11","modified_gmt":"2026-08-13T20:37:11","slug":"remi-trudel","status":"publish","type":"profiles","link":"https:\/\/www.bu.edu\/questrom\/profiles\/remi-trudel\/","title":{"rendered":"Remi Trudel"},"content":{"rendered":"\n\n\n<div class=\"wp-block-group alignfull profile__standard-wrapper has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\n\n<div class=\"wp-block-columns profile__columns is-layout-flex wp-container-core-columns-is-layout-b2e659ba wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column profile__left-column is-layout-flow wp-container-core-column-is-layout-986eed52 wp-block-column-is-layout-flow\"><figure class=\"profile__image wp-block-post-featured-image\"><img decoding=\"async\" alt=\"Remi Trudel\" style=\"object-fit:contain\" class=\"wp-post-image\" src=\"http:\/\/questromapps.bu.edu\/images\/facstaff\/TrudelRemi.jpg\" \/><\/figure>\n\n<aside class=\"profile__contact profile__contact--api wp-block-amp-profile-contact\" itemscope itemtype=\"http:\/\/schema.org\/Person\">\n  <h5>Contact<\/h5>\n  <div class=\"profile__contact-row\">\n          <div class=\"profile__contact-cell profile__contact-cell--phone\">\n        <h6 class=\"wp-block-heading has-h-8-font-size\" style=\"font-weight: 500; text-transform: uppercase; margin-top: 0px;\">\n        Phone\n      <\/h6>\n      <p class=\"has-p-2-font-size\" itemprop=\"telephone\">\n        617-358-3316      <\/p>\n    <\/div>\n              <div class=\"profile__contact-cell profile__contact-cell--email\">\n        <h6 class=\"wp-block-heading has-h-8-font-size\" style=\"font-weight: 500; text-transform: uppercase; margin-top: 0px;\">\n        Email\n      <\/h6>\n      <p class=\"has-p-2-font-size\">\n        <a href=\"mailto:rtrudel@bu.edu\" itemprop=\"email\">\n          rtrudel@bu.edu        <\/a>\n      <\/p>\n    <\/div>\n          <\/div>\n\n      <div class=\"profile__contact-buttons\">\n              <div class=\"wp-block-button is-style-primary-button\">\n          <a class=\"wp-block-button__link wp-element-button\" href=\"http:\/\/questromapps.bu.edu\/faculty\/uploadFiles\/cvUploadsProfile\/MK_Trudel_Remi_CV.pdf\">\n            Download CV\n          <\/a>\n        <\/div>\n                <\/div>\n  \n      <div class=\"profile__contact-row\">\n\n              <div class=\"profile__contact-cell profile__contact-cell--office\">\n          <h6 class=\"wp-block-heading has-h-8-font-size\" style=\"font-weight: 500; text-transform: uppercase; margin-top: 0px;\">\n          Office\n        <\/h6>\n        <p class=\"has-p-2-font-size\" itemprop=\"workLocation\">\n          658B        <\/p>\n      <\/div>\n                    <div class=\"profile__contact-cell profile__contact-cell--bu\">\n          <h6 class=\"wp-block-heading has-h-8-font-size\" style=\"font-weight: 500; text-transform: uppercase; margin-top: 0px\">\n            Boston University <br \/>\n            Questrom School of Business\n          <\/h6>\n                        <p class=\"has-p-2-font-size\" itemprop=\"address\">\n                Rafik B. Hariri Building <br \/>\n                595 Commonwealth Avenue <br \/>\n                Boston, MA 02215\n              <\/p>\n                  <\/div>\n          <\/div>\n  <\/aside><\/div>\n\n\n\n<div class=\"wp-block-column profile__right-column is-layout-flow wp-container-core-column-is-layout-986eed52 wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group profile__header-container has-global-padding is-layout-constrained wp-container-core-group-is-layout-0f22d0a1 wp-block-group-is-layout-constrained\" style=\"padding-right:0;padding-left:0\">\n<div class=\"wp-block-group profile__header-content has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\"><h2 class=\"wp-block-post-title\">Remi Trudel<\/h2>\n<div class=\"alignfull wp-block-amp-profile-position\">\n\t\t\t<p class=\"has-text-align-left has-text-transform-uppercase has-p-2-font-size\" style=\"text-transform: uppercase; font-weight: 600\">\n\t\t\tProfessor, Marketing\t\t<\/p>\n\t<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-amp-profile-bio\">\n\t<p>Remi Trudel&#039;s research interests focus on consumer well-being. His&nbsp;research agenda is driven by a desire to understand consumer decision making in&nbsp;three substantive areas &#8211; sustainability, health and diet, and personal finance &#8211; so as to provide consumers, marketers, and policy makers with the means to make better, more sustainable decisions for themselves, society, and the environment. He has published in the top academic journals including the<em>&nbsp;Journal of Consumer Research<\/em>, <em>Journal of Marketing Research<\/em>, and the&nbsp;J<em>ournal of Consumer Psychology<\/em>. His research&nbsp;has been covered on NPR, in <em>The New York Times<\/em>,&nbsp;<em>The Wall Street Journal<\/em>,&nbsp;<em>The Washington Post, Scientific American, The Atlantic, The Globe and Mail, Science 2.0, Harvard Business Review (HBR.org)&nbsp;<\/em>and many other regional news outlets.&nbsp;&nbsp;In 2012, he was awarded the Broderick Prize for Excellence in Research Scholarship at the Questrom School of Business. He was also recognized for his contribution to the doctoral program and was awarded the 2015&nbsp;Broderick Prize for Outstanding Faculty Contribution to the Doctoral Community and Program.&nbsp;Trudel joined Boston University in July of 2009. He earned his PhD from the Ivey Business School, University of Western Ontario.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-amp-profile-data profile-data\">\n\n<div class=\"wp-block-group profile__data-section has-global-padding is-layout-constrained wp-block-group-is-layout-constrained wp-block-amp-profile-education\">\n\t<h5 class=\"wp-block-heading\" style=\"font-weight: 500\">\n\tEducation\t<\/h5>\n\n\t<div class=\"wp-block-group profile__data-row has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\t\t<p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">PhD, Ivey Business School, University of Western Ontario, 2009<\/p>\t\t<\/p>\n\t<\/div>\n<\/div>\n\n\n\n\n<div class=\"wp-block-group profile__data-section has-global-padding is-layout-constrained wp-block-group-is-layout-constrained wp-block-amp-profile-publications\">\n\t<h5 class=\"wp-block-heading\" style=\"font-weight: 500\">\n\tPublications\t<\/h5>\n\n\t<div class=\"wp-block-group profile__data-row has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n\t<p class=\"has-text-align-left has-neutral-01-color has-text-color has-link-color has-p-2-font-size\">Trudel, R., Argo, J., Meng, M. (2015). &#8220;Trash or Recycle? How Product Distortion Leads to Categorization Error during Disposal&#8221;, <i>Environment and Behavior<\/i>, <i>48<\/i> (7),  966-985<\/p>\t\t<\/p>\n\t<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"bu_is_from_api":true,"buID":"U41016026","lastName":"Trudel","firstName":"Remi","middleName":"","suffixName":"","phone":"617-358-3316","email":"rtrudel@bu.edu","pronouns":"","cv":"http:\/\/questromapps.bu.edu\/faculty\/uploadFiles\/cvUploadsProfile\/MK_Trudel_Remi_CV.pdf","website":"","office":"658B","address":"595 Commonwealth Ave","bio":"<p>Remi Trudel&#39;s research interests focus on consumer well-being. His&nbsp;research agenda is driven by a desire to understand consumer decision making in&nbsp;three substantive areas - sustainability, health and diet, and personal finance - so as to provide consumers, marketers, and policy makers with the means to make better, more sustainable decisions for themselves, society, and the environment. He has published in the top academic journals including the<em>&nbsp;Journal of Consumer Research<\/em>, <em>Journal of Marketing Research<\/em>, and the&nbsp;J<em>ournal of Consumer Psychology<\/em>. His research&nbsp;has been covered on NPR, in <em>The New York Times<\/em>,&nbsp;<em>The Wall Street Journal<\/em>,&nbsp;<em>The Washington Post, Scientific American, The Atlantic, The Globe and Mail, Science 2.0, Harvard Business Review (HBR.org)&nbsp;<\/em>and many other regional news outlets.&nbsp;&nbsp;In 2012, he was awarded the Broderick Prize for Excellence in Research Scholarship at the Questrom School of Business. He was also recognized for his contribution to the doctoral program and was awarded the 2015&nbsp;Broderick Prize for Outstanding Faculty Contribution to the Doctoral Community and Program.&nbsp;Trudel joined Boston University in July of 2009. He earned his PhD from the Ivey Business School, University of Western Ontario.<\/p>","bu_profile_image_url":"http:\/\/questromapps.bu.edu\/images\/facstaff\/TrudelRemi.jpg","position":["Professor, Marketing"],"education":["PhD, Ivey Business School, University of Western Ontario, 2009"],"publications":["Trudel, R., Argo, J., Meng, M. (2015). \"Trash or Recycle? 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